Chapter

Jaywalking is lauded as India’s hottest streetwear brand, with hyped drops that sell out too fast for us to catch. Their limited pieces and approach to DIY brand building  encourage a work-in-progress attitude, embodying the brand’s ‘Not the Final Logo’ tagline. Meet Jay Jajal, founder of Jaywalking, and hear how he’s shaping the early days of India’s streetwear culture while challenging traditional notions of building a fashion brand.

IG: @themajoritygroup 

Text “Jaywalking” to (833) 495-4773 for a visual guide 

Jaywalking is lauded as India’s hottest streetwear brand, with hyped drops that sell out too fast for us to catch. Their limited pieces and approach to DIY brand building  encourage a work-in-progress attitude, embodying the brand’s ‘Not the Final Logo’ tagline. Meet Jay Jajal, founder of Jaywalking, and hear how he’s shaping the early days of India’s streetwear culture while challenging traditional notions of building a fashion brand.
IG: @themajoritygroup 
Text “Jaywalking” to (833) 495-4773 for a visual guide

Meet the brands using style to preserve culture, serve community, honor identity – and evolve our understanding of the style-status-quo. Hosted by Lola Catero and Frankie Ikwuazom.

Meet the brands using style to preserve culture, serve community, honor identity &ndash; and evolve our understanding of the style-status-quo. Hosted by Lola Catero and Frankie Ikwuazom.