Did you know some of our most beloved movies originally had different, sometimes better, endings? That is until they were tested in front of focus groups. Learn all about the how, what, and why of audience testing in this classic episode.

<p data-pm-slice="1 1 []">Did you know some of our most beloved movies originally had different, sometimes better, endings? That is until they were tested in front of focus groups. Learn all about the how, what, and why of audience testing in this classic episode.</p>

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Stuff You Should Know

Selects: How Audience Testing Works

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/ff911b9d-e2d5-481a-9680-b01b012b3d3b/transcript

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