The origins of self-help writing are often traced back to ancient times. This episode talks through some early versions of it, the goal-setting advice of a founding father, and the beginnings of the modern self-help genre.
Research:

Émile Coué and Autosuggestion
39:52

SYMHC Classics: Louis Daguerre
34:34

Behind the Scenes Minis: Atlanta and Textiles
33:35