With the new NBA season scheduled to tip off Oct. 22, basketball fans have no shortage of options for how they take in the action on the court. But there's an expanding range of viewing experiences beyond linear TV that are evolving in fascinating ways under the oversight of Jeff Marsilio, senior VP of new media for the league, from social media to virtual reality.  

 Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

With the new NBA season scheduled to tip off Oct. 22, basketball fans have no shortage of options for how they take in the action on the court. But there's an expanding range of viewing experiences beyond linear TV that are evolving in fascinating ways under the oversight of Jeff Marsilio, senior VP of new media for the league, from social media to virtual reality.   Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Variety's Strictly Business

With the new NBA season scheduled to tip off Oct. 22, basketball fans have no shortage of options for how they take in the action on the court. But there's an expanding range of viewing experiences beyond linear TV that are evolving in fascinating...

The NBA Playbook for Changing How Games Are Watched

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/4a772d51-7079-42a2-bea1-ae32001fcbb5/transcript

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