On a special Cannes Lions edition, top leaders from AWS, Deloitte and Sony Pictures Entertainment get into the details of how organizations can best use new technology and data tools for transformation. Executives need to get their "hands dirty" in order to harness the power of tech to streamline and address complex problems. That was one key takeaway from the Variety “Strictly Business” Podcast Live presented by AWS & Deloitte, held June 24 at Cannes Lions.

On a special Cannes Lions edition, <a href="https://variety.com/2026/biz/news/strictly-business-deloitte-aws-sony-cannes-lions-1236791056/">top leaders from AWS, Deloitte and Sony Pictures Entertainment get into the details</a> of how organizations can best use new technology and data tools for transformation. Executives need to get their "hands dirty" in order to harness the power of tech to streamline and address complex problems. That was one key takeaway from the Variety&nbsp;&ldquo;Strictly Business&rdquo; Podcast Live presented by&nbsp;<a href="https://variety.com/t/aws/" data-tag="aws">AWS</a>&nbsp;&amp;&nbsp;<a href="https://variety.com/t/deloitte/" data-tag="deloitte">Deloitte</a>, held June 24 at&nbsp;<a href="https://variety.com/t/cannes-lions/" data-tag="cannes-lions">Cannes Lions.</a>

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Strictly Business

Variety journalists and industry leaders converse about news and trends in media and entertainment. "Daily Variety" episodes offer entertainment business headlines and news analysis, published Monday through Thursday. "Strictly Business" episodes, published on Friday, feature long-form interviews with the newsmakers, movers and shakers who drive the business of entertainment.

Variety journalists and industry leaders converse about news and trends in media and entertainment. "Daily Variety" episodes offer entertainment business headlines and news analysis, published Monday through Thursday. "Strictly Business" episodes, published on Friday, feature long-form interviews with the newsmakers, movers and shakers who drive the business of entertainment.

Variety's Strictly Business

'Strictly Business' Live From Cannes Lions: AWS, Deloitte and Sony Pictures Execs on Getting Your 'Hands Dirty' With Tech and Data to Solve Hard Problems

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/bf1d76ef-9ef8-4193-8f1d-b4760115ad66/transcript