Variety's Strictly BusinessStrictly Business Cannes Lions Edition: Fox's Rob Wade and Billy Parks Hope to Bring Scale to the Creator Economy
On a special Cannes Lions edition of "Strictly Business," Fox Entertainment CEO Rob Wade explains why the company is going all-in on the creator economy with the launch of the Fox Creator Studios division to partner with promising creators who are eager to grow. Josh Richards, one of the first wave of creators to align with Fox, explains the appeal of the effort to bridge old and new school in media.
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