Kevin Lee, better known as Coach K, is cofounder of Quality Control, the multifaceted Atlanta-based label and management company that in just eight years has brought the world Migos, Lil Baby, Lil Yachty, City Girls and more, and also manages many athletes. Coach talks about how old-school “street marketing” and a cosign from his friend Drake helped launch the company, the gunshot injury that ended his sports career but set him on this path, and much more.

 Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

Kevin Lee, better known as Coach K, is cofounder of Quality Control, the multifaceted Atlanta-based label and management company that in just eight years has brought the world Migos, Lil Baby, Lil Yachty, City Girls and more, and also manages many athletes. Coach talks about how old-school “street marketing” and a cosign from his friend Drake helped launch the company, the gunshot injury that ended his sports career but set him on this path, and much more. Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Variety's Strictly Business

Kevin Lee, better known as Coach K, is cofounder of Quality Control, the multifaceted Atlanta-based label and management company that in just eight years has brought the world Migos, Lil Baby, Lil Yachty, City Girls and more, and also manages many athletes. Coach talks about how old-school “street marketing” and a cosign from his friend Drake helped launch the company, the gunshot injury that ended his sports career but set him on this path, and much more.

Quality Control’s Coach K Talks Migos, Lil Baby and How a Drake Cosign Helped Him Launch Hip-Hop’s Biggest Indie

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/25239850-5ebd-4a37-a1ff-ae32000c1cb2/transcript