With a new single out from her forthcoming album, a book partly about her own life just optioned for a docuseries and a new baby daughter to parent, Paris Hilton is plenty busy. But she's also nearly three years into launching her own company, 11:11 Media, along with co-founder Bruce Gersh, who serves as president and COO. They stopped by Variety's Entertainment Marketing Summit last week to talk about juggling it all.

<p>With a new single out from her forthcoming album, a book partly about her own life just optioned for a docuseries and a new baby daughter to parent, Paris Hilton is plenty busy. But she's also nearly three years into launching her own company, 11:11 Media, along with co-founder Bruce Gersh, who serves as president and COO. They stopped by Variety's Entertainment Marketing Summit last week to talk about juggling it all.</p>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Paris Hilton Takes Time Out From 11:11 Media to Talk Business

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/94377d71-c6d0-4a40-bfa0-b1620054abfe/transcript

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