On today’s episode, Madison Wells Media chief Gigi Pritzker and newly appointed president and chief content officer Dan Steinman discuss how the well-positioned indie navigates the ups and downs of a transforming marketplace. “We have to be smarter,” Pritzker says. “Even inexpensive movies are expensive,” says Steinman.

<p>On today&rsquo;s episode, <a href="https://variety.com/2021/film/news/gigi-pritzker-madison-wells-1235114955/">Madison Wells Media chief Gigi Pritzker</a> and newly appointed <a href="https://variety.com/2026/biz/news/dan-steinman-madison-wells-president-chief-content-officer-1236731114/">president and chief content officer Dan Steinman </a>discuss how the well-positioned indie navigates the ups and downs of a transforming marketplace. &ldquo;We have to be smarter,&rdquo; Pritzker says. &ldquo;Even inexpensive movies are expensive,&rdquo; says Steinman.</p>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Variety journalists and industry leaders converse about news and trends in media and entertainment. "Daily Variety" episodes offer entertainment business headlines and news analysis, published Monday through Thursday. "Strictly Business" episodes, published on Friday, feature long-form interviews with the newsmakers, movers and shakers who drive the business of entertainment.

<p>Variety journalists and industry leaders converse about news and trends in media and entertainment. "Daily Variety" episodes offer entertainment business headlines and news analysis, published Monday through Thursday. "Strictly Business" episodes, published on Friday, feature long-form interviews with the newsmakers, movers and shakers who drive the business of entertainment.</p>

Variety's Strictly Business

Madison Wells Media Balances Art, Commerce and Audience Demands to Back Movies, TV Shows, Live Events

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/3623a3ae-0d75-4f8c-874b-b4910070f09c/transcript