Bob Greenblatt, chairman of WarnerMedia Entertainment and Direct to Consumer, gives a behind-the-scenes look at the creative and technical development of the HBO Max streaming service, which debuts May 27. He details the reasoning and rationale behind the service’s curation focus, the depth of its content library and how its user interface was designed to stand out from the rest of the streaming pack. Greenblatt also weighs in on the hard decision to delay the planned “Friends” reunion special that was to have launched the service because of the coronavirus lockdown.

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Bob Greenblatt, chairman of WarnerMedia Entertainment and Direct to Consumer, gives a behind-the-scenes look at the creative and technical development of the HBO Max streaming service, which debuts May 27. He details the reasoning and rationale behind the service’s curation focus, the depth of its content library and how its user interface was designed to stand out from the rest of the streaming pack. Greenblatt also weighs in on the hard decision to delay the planned “Friends” reunion special that was to have launched the service because of the coronavirus lockdown. Learn more about your ad-choices at <a href="https://www.iheartpodcastnetwork.com">https://www.iheartpodcastnetwork.com</a>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

Variety's Strictly Business

Bob Greenblatt, chairman of WarnerMedia Entertainment and Direct to Consumer, gives a behind-the-scenes look at the creative and technical development of the HBO Max streaming service, which debuts May 27. He details the reasoning and rationale behind...

How WarnerMedia Built HBO Max

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/6eb7449a-b30f-4672-aeda-ae32001b3ef0/transcript

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