Marketing veterans Angelique Hernandez and Jarell Thompson discuss their innovative venture Havas Play, which connects brands with online gaming communities and social media creators. From the talent management perspective, ARC Collective CEO Shab Azma explains how creators and expert influencers are making a living through brand deals, ecommerce and instructional courses.

<p>Marketing veterans Angelique Hernandez and Jarell Thompson discuss their innovative venture Havas Play, which connects brands with online gaming communities and social media creators. From the talent management perspective, ARC Collective CEO Shab Azma explains how creators and expert influencers are making a living through brand deals, ecommerce and instructional courses.</p>

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.

<p>Industry leaders converse about business deals, strategy and the future of media and entertainment on Variety's weekly interview series.</p>

Variety's Strictly Business

How Gamers and Category Experts Are Shaping the Creator Economy

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/a4fe374c-8897-4c3c-9b9e-b2f20149c933/transcript

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