Variety's Strictly BusinessVariety's Strictly Business

How Cameo Cashed in on Celebrity Videos

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Cameo CEO Steven Galanis says his company is part of a rising wave of direct-to-fan platforms enabling a much broader range of talent beyond A-listers to make money online. He explains how Cameo built a booming business by selling bespoke video shout-outs recorded by its roster of tens thousands of celebs.

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Variety's Strictly Business

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