Dan McDermott, president of entertainment for AMC Networks and AMC Studios, details the world-building process that began after the company struck a wide-ranging deal with the estate of famed novelist Anne Rice. McDermott, a veteran executive and producer, explains the new TV math of developing programs and characters designed to support interlocking characters across multiple platforms that to play out over a decade or more. McDermott discusses the pros and cons of aiming so high and why it’s such a departure from pilot season of old.

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