Variety's Strictly BusinessSTX Entertainment is best known for movies like "The Upside" and "Ugly Dolls," but it also has a division dedicated to creating virtual-reality movies like the recent action short "The Limit." STXsurreal chiefs Rick Rey and Andy Vick talk about the art of adopting narrative storytelling to new technology, and what it will take for VR to achieve mass appeal.
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Variety's Strictly Business
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