On today’s episode, leaders in digital-first content discuss the factors that are funneling viewership, fan engagement and brand deals into the creator economy. Participants in the panel recorded Sept. 17 at Variety’s annual Entertainment and Technology Summit, are Aaron Doades, senior VP of product management for Comscore; Zach Miller, president of JesserCo.; and Jarret Myer, CEO of Uproxx Studios; and Shaun Newsum, CEO of Culture Genesis.

On today&rsquo;s episode, leaders in digital-first content discuss the factors that are funneling viewership, fan engagement and brand deals into the creator economy. Participants in the panel recorded Sept. 17 <a href="https://variety.com/2026/digital/news/variety-entertainment-and-technology-summit-2026-1236864312/">at Variety&rsquo;s annual Entertainment and Technology Summit, </a>are Aaron Doades, senior VP of product management for Comscore; Zach Miller, president of JesserCo.; and Jarret Myer, CEO of Uproxx Studios; and Shaun Newsum, CEO of Culture Genesis.

Industry leaders converse about business deals, strategy and the future of media and entertainment.

Strictly Business

How Creators Make Money: Digital-First Content Leaders on What Drives Brands and Audiences in the Attention Economy

On today’s episode, John Morayniss, co-founder and CEO of Blink49 Studios, breaks down the building blocks of his latest content startup venture, which has reached the five-year mark. The alumnus of Alliance Atlantis and Entertainment One explains how Blink49’s focus is pure-play content, from traditional TV and film to vertical media to branded content. The company is hitting a stride with the recent launch of two very different original series, drama "YAGA" airing on AMC+, and "The Golden Life," a celebrity reality show for E!.

On today&rsquo;s episode, John Morayniss, <a href="https://variety.com/2026/tv/news/blink49-vertical-video-murder-at-the-mansion-1236785712/">co-founder and CEO of Blink49 Studios</a>, breaks down the building blocks of his latest content startup venture, which has reached the five-year mark. The alumnus of Alliance Atlantis and Entertainment One explains how Blink49&rsquo;s focus is pure-play content, from traditional TV and film to vertical media to branded content. The company is hitting a stride with the recent launch of two very different original series, drama "YAGA" airing on AMC+, and "The Golden Life," a celebrity reality show for E!.

Producer John Morayniss on Building His Latest Startup Venture With a ‘Surgical Approach’ to 'Owning the Relationship With an Audience’

Chronicle Media chiefs Aaron Sisto and Scott Greenberg detail how they've built an audience simulation platform to help brands and studios reach audiences and "acquire them as fans," as Sisto explains.

Chronicle Media chiefs Aaron Sisto and Scott Greenberg detail how they've built an audience simulation platform to help brands and studios reach audiences and "acquire them as fans," as Sisto explains.

Chronicle Media Takes Aim at Content's Biggest Problem: Discovery

On today’s episode, Variety’s Matt Donnelly and Michael Schneider break down the surprising upheaval at the top of Netflix’s content operations. Peter Rice is in, Bela Bajaria is out and all of Hollywood is speculating about what comes next for the streaming giant.

On today&rsquo;s episode, Variety&rsquo;s Matt Donnelly and Michael Schneider break down <a href="https://variety.com/2026/film/news/netflix-peter-rice-bajaria-messy-dan-lin-jinny-howe-nbcu-1236914573/">the surprising upheaval at the top of Netflix&rsquo;s content operations</a>. Peter Rice is in, Bela Bajaria is out and all of Hollywood is speculating about what comes next for the streaming giant.

How Creators Make Money: Digital-First Content Leaders on What Drives Brands and Audiences in the Attention Economy

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