Ever wanted media coverage for your business? Amazing. This is the episode for you! 5 tips for getting started with DIY-ing your own publicity strategy, demystifying the 'press release' and a couple of little ideas for you. 
A well rounded publicity strategy is awesome for reaching new customers and building credibility for your business. When done strategically, great publicity coverage is SO much more effective than, say, a full-page advertisement. You're engaging your audience, with people  a story for a significantly longer time than they would flick past an ad. It's worth the time investment and relationship building.reading
Resources we mentioned...

Sourcebottle
HARO
Collabosaurus
Dropbox
Collabosaurus Instagram (for DM's)
Free co-marketing masterclass 

<div>Ever wanted media coverage for your business? Amazing. This is the episode for you! 5 tips for getting started with DIY-ing your own publicity strategy, demystifying the 'press release' and a couple of little ideas for you. </div><div><br></div><div>A well rounded publicity strategy is awesome for reaching new customers and building credibility for your business. When done strategically, great publicity coverage is SO much more effective than, say, a full-page advertisement. You're engaging your audience, with people  a story for a significantly longer time than they would flick past an ad. It's worth the time investment and relationship building.reading</div><div><br></div><div>Resources we mentioned...</div><div><br></div><ul><li><a href="https://www.sourcebottle.com/" target="_blank" rel="noreferrer">Sourcebottle</a></li><li><a href="https://www.helpareporter.com/" target="_blank" rel="noreferrer">HARO</a></li><li><a href="http://collabosaurus.com" target="_blank" rel="noreferrer">Collabosaurus</a></li><li><a href="http://dropbox.xom" target="_blank" rel="noreferrer">Dropbox</a></li><li><a href="http://instagram.com/collabosaurus" target="_blank" rel="noreferrer">Collabosaurus Instagram (for DM's)</a></li><li><a href="bit.ly/collabmclass">Free co-marketing masterclass </a></li></ul>

We get into the nitty gritty of marketing strategy across partnerships, digital advertising, PR & social media in short, sharp & shiny episodes for freelancers, startups, SMEs, marketers & publicists. Brought to you by Collabosaurus, the matchmaker for brands.

Stop, Collaborate & Listen is a podcast from Collabosaurus about marketing, collaboration & business in a workshop style.

Stop, Collaborate & Listen

Ever wanted media coverage for your business? Amazing. This is the episode for you! 5 tips for getting started with DIY-ing your own pu...

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