About the book

Great Ideas. Methods, not Magic.

Innovation is not an event; it’s a practice. Don’t leave the big ideas to the creatives. Revolutionize your creative process by mastering Ideaflow: the proven strategy that anyone can use to routinely generate and commercialize innovative ideas. Whether you’re an entrepreneur, student, C-suite leader, or anything in between, this book will teach you how to unleash creativity and innovation to magnify and accelerate all your other efforts, by simply building it into your daily routine

About the authors

Jeremy is the Director of Executive Education at Stanford d.school and an Adjunct Professor at Stanford's School of Engineering. He is the co-host of the d.school’s widely popular program “Stanford’s Masters of Creativity.”

Perry is a seasoned teacher, entrepreneur, product designer, chief executive and co-founding member of the Stanford d.school's faculty with over 20 years of experience.

Find out more about the book and authors here.

Big ideas

1) All problems are idea problems

2) You're not testing enough

3) Elevate

About the book
Great Ideas. Methods, not Magic.
Innovation is not an event; it’s a practice. Don’t leave the big ideas to the creatives. Revolutionize your creative process by mastering Ideaflow: the proven strategy that anyone can use to routinely generate and commercialize innovative ideas. Whether you’re an entrepreneur, student, C-suite leader, or anything in between, this book will teach you how to unleash creativity and innovation to magnify and accelerate all your other efforts, by simply building it into your daily routine
About the authors
Jeremy is the Director of Executive Education at Stanford d.school and an Adjunct Professor at Stanford's School of Engineering. He is the co-host of the d.school’s widely popular program “<a href="https://mastersofcreativity.stanford.edu/">Stanford’s Masters of Creativity</a>.”
Perry is a seasoned teacher, entrepreneur, product designer, chief executive and co-founding member of the Stanford d.school's faculty with over 20 years of experience.
Find out more about the book and authors <a href="https://www.ideaflow.design/">here</a>.
Big ideas
1) All problems are idea problems
2) You're not testing enough
3) Elevate

Most people don’t have time to read the books they want to. Each week join Steph (@stephsbizbookshelf), a life-long bookworm, as she brings you the lessons from the best non-fiction books she’s read. Steph will share the ‘three big things’ the books taught her, favourite quotes and actions she’s implemented since reading the book. If you have an ever-growing pile of half-read books on your bedside table, this podcast is for you. Steph's Business Bookshelf; doing the reading so you don't have to.

Most people don&rsquo;t have time to read the books they want to. Each week join Steph (@stephsbizbookshelf), a life-long bookworm, as she brings you the lessons from the best non-fiction books she&rsquo;s read. Steph will share the &lsquo;three big things&rsquo; the books taught her, favourite quotes and actions she&rsquo;s implemented since reading the book. If you have an ever-growing pile of half-read books on your bedside table, this podcast is for you. Steph's Business Bookshelf; doing the reading so you don't have to.

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