Dr. Dave Chaffey, Co-founder Smart Insights, Digital strategist since 1997, Author, Consultant, Keynote speaker and Trainer, talks to your host Vahe Arabian of State of Digital Publishing. Smart Insights is a publisher and learning platform that assists marketers plan, manage and optimize their marketing using their guides. Dave Chaffey discusses ways that Smart Insights have adapted and executed their subscription marketing efforts, how they have built a sense of engagement and community, and also important steps to take to retain customers. 

Dr. Dave Chaffey, Co-founder Smart Insights, Digital strategist since 1997, Author, Consultant, Keynote speaker and Trainer, talks to your host Vahe Arabian of State of Digital Publishing. Smart Insights is a publisher and learning platform that assists marketers plan, manage and optimize their marketing using their guides. Dave Chaffey discusses ways that Smart Insights have adapted and executed their subscription marketing efforts, how they have built a sense of engagement and community, and also important steps to take to retain customers.&nbsp;

This is the Podcast feed for The State of Digital Publishing. State of Digital Publishing is an online publication covering media technology trends, perspectives, and news for online publishing and media professionals.

Join us for talks on individual perspectives and playbooks from industry leaders on the ever-changing landscape and how they strive to create or be apart sustainable audience development and growth.

This is the Podcast feed for The State of Digital Publishing. State of Digital Publishing is an online publication covering media technology trends, perspectives, and news for online publishing and media professionals. Join us for talks on individual perspectives and playbooks from industry leaders on the ever-changing landscape and how they strive to create or be apart sustainable audience development and growth.

New Media & Tech Information & Perspectives

State of Digital Publishing

State of Digital Publishing is an online publication covering media technology trends, perspectives, and news for online publishing and media professionals.

Join us for weekly talks on individual perspectives and playbooks from industry leaders on the ever-changing landscape and how they strive to create or be apart sustainable audience development and growth.

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