Regardless of the size or stage of your company, your marketing strategy has a lot to do with your success or failure.  During this episode of Startup Hustle, Matt DeCoursey has a conversation with Angelo Ponzi, a brand consultant, and fractional Chief Marketing Officer to a whole list of well-known companies.  Make sure that HOPE isn’t your strategy and dive right into this episode.

 

This episode is sponsored by, Full Scale:

https://fullscale.io/

 

Leave us a video message:

https://app.videopeel.com/kctqvmc7

 

Follow us on Instagram:

https://www.instagram.com/startuphustlepodcast/

 

Find Startup Hustle on Facebook:

https://www.facebook.com/startuphustlexyz/

 

Visit Our YouTube Channel

https://www.youtube.com/channel/UCDXy14X95mzCpGSHyDvvoVg

 

Suggest a Guest:

https://fullscale.io/contact-us/

 

 

Learn more about:

 

The Ponzi Group

www.theponzigroup.com

 

Full Scale:

https://fullscale.io/

Regardless of the size or stage of your company, your marketing strategy has a lot to do with your success or failure.&nbsp; During this episode of Startup Hustle, Matt DeCoursey has a conversation with Angelo Ponzi, a brand consultant, and fractional Chief Marketing Officer to a whole list of well-known companies.&nbsp; Make sure that HOPE isn&rsquo;t your strategy and dive right into this episode.
&nbsp;
This episode is sponsored by, Full Scale:
<a href="https://fullscale.io/">https://fullscale.io/</a>
&nbsp;
Leave us a video message:
<a href="https://app.videopeel.com/kctqvmc7">https://app.videopeel.com/kctqvmc7</a>
&nbsp;
Follow us on Instagram:
<a href="https://www.instagram.com/startuphustlepodcast/">https://www.instagram.com/startuphustlepodcast/</a>
&nbsp;
Find Startup Hustle on Facebook:
<a href="https://www.facebook.com/startuphustlexyz/">https://www.facebook.com/startuphustlexyz/</a>
&nbsp;
Visit Our YouTube Channel
<a href="https://www.youtube.com/channel/UCDXy14X95mzCpGSHyDvvoVg">https://www.youtube.com/channel/UCDXy14X95mzCpGSHyDvvoVg</a>
&nbsp;
Suggest a Guest:
<a href="https://fullscale.io/contact-us/">https://fullscale.io/contact-us/</a>
&nbsp;
&nbsp;
Learn more about:
&nbsp;
The Ponzi Group
<a href="http://www.theponzigroup.com/">www.theponzigroup.com</a>
&nbsp;
Full Scale:
<a href="https://fullscale.io/">https://fullscale.io/</a>

Startup Hustle is a podcast for entrepreneurs, by entrepreneurs.  With the mission of telling the real story of startups and entrepreneurs, topics range from funding to failure and beyond.  If you want to start, own, or build a business then you're in the right place.   

Startup Hustle is a podcast for entrepreneurs, by entrepreneurs.&nbsp; With the mission of telling the real story of startups and entrepreneurs, topics range from funding to failure and beyond.&nbsp; If you want to start, own, or build a business then you're in the right place.&nbsp; &nbsp;

Startups, Entrepreneurship and Business are Not Easy

Startup Hustle

Startup Hustle is a podcast for entrepreneurs, by entrepreneurs.  With the mission of telling the real story of startups and entrepreneurs, topics range from funding to failure and beyond.  If you want to start, own, or build a business then you're in the right place.

Marketing Strategy

In this episode, Matt Watson interviews Rob Snyder, the founder and CEO of Reframe, about product market fit and the challenges of being an entrepreneur. They discuss the definition of product market fit, the importance of customer case studies, and the need to focus on solving specific problems for a target audience.

Rob shares insights from his program for founders and emphasizes the value of talking to customers and iterating on the sales pitch. They also touch on the difficulty of scaling and the limitations of traditional business education in teaching early-stage startup strategies.

The conversation explores the challenges of finding product-market fit and starting a business. It emphasizes the importance of focusing on customer needs and simplifying the process of building a startup. Matt and Rob discuss the common struggles of not knowing how to build the right product or sell it effectively. They highlight the need to listen to customers' problems rather than their proposed solutions and to frame everything in the context of a customer success story. The conversation also touches on the value of a Harvard degree in entrepreneurship and the ongoing desire to start new ventures.

Tune in to learn that product market fit is not all that complicated.



Find Startup Hustle Everywhere:

https://gigb.co/l/YEh5



This episode is sponsored by Full Scale:

https://fullscale.io



Visit the Reframe website:

https://www.robsnyder.org



Learn more about Rob Snyder:

https://www.linkedin.com/in/rsnyder1



Highlighted Discussion Points
Product market fit, with a focus on repeatable customer success stories. 0:31
Helping startups find product-market fit through customer understanding and messaging. 3:47
Finding and serving early customers for startups. 9:18
Product market fit and scaling a business. 16:21
Product development and customer feedback. 22:02
Product development and customer success. 28:14
Product market fit and pivoting in startups. 31:22
Product development and scaling startups. 37:08

In this episode, Matt Watson interviews Rob Snyder, the founder and CEO of Reframe, about product market fit and the challenges of being an entrepreneur. They discuss the definition of product market fit, the importance of customer case studies, and the need to focus on solving specific problems for a target audience.
Rob shares insights from his program for founders and emphasizes the value of talking to customers and iterating on the sales pitch. They also touch on the difficulty of scaling and the limitations of traditional business education in teaching early-stage startup strategies.
The conversation explores the challenges of finding product-market fit and starting a business. It emphasizes the importance of focusing on customer needs and simplifying the process of building a startup. Matt and Rob discuss the common struggles of not knowing how to build the right product or sell it effectively. They highlight the need to listen to customers' problems rather than their proposed solutions and to frame everything in the context of a customer success story. The conversation also touches on the value of a Harvard degree in entrepreneurship and the ongoing desire to start new ventures.
Tune in to learn that product market fit is not all that complicated.
 
Find Startup Hustle Everywhere:
<a href="https://gigb.co/l/YEh5">https://gigb.co/l/YEh5</a>
 
This episode is sponsored by Full Scale:
<a href="https://fullscale.io/">https://fullscale.io</a>
 
Visit the Reframe website:
<a href="https://www.robsnyder.org/">https://www.robsnyder.org</a>
 
Learn more about Rob Snyder:
<a href="https://www.linkedin.com/in/rsnyder1/">https://www.linkedin.com/in/rsnyder1</a>
 
Highlighted Discussion Points
<ul>
<li>Product market fit, with a focus on repeatable customer success stories. 0:31</li>
<li>Helping startups find product-market fit through customer understanding and messaging. 3:47</li>
<li>Finding and serving early customers for startups. 9:18</li>
<li>Product market fit and scaling a business. 16:21</li>
<li>Product development and customer feedback. 22:02</li>
<li>Product development and customer success. 28:14</li>
<li>Product market fit and pivoting in startups. 31:22</li>
<li>Product development and scaling startups. 37:08</li>
</ul>

Getting to Product Market Fit, Harvard MBA vs Startup Experience

Feeling trapped on a workaholic hamster wheel?

This episode of Startup Hustle dives deep into the entrepreneur's struggle for work-life balance and that elusive thing called happiness.

Join serial entrepreneur and travel addict Michael Motamedi as he discusses aligning your company goals with your desire to, you know, not die alone. We'll crack the code on the "happiness threshold" (it's not about that third yacht) and explore why fixing your water heater might be more fulfilling than you think. Plus, Matt finally admits he might have a delegation problem. (Spoiler alert: he does.)

This episode is for you if:
You’ve ever dreamt of quitting your job and living on a beach in the Philippines (turns out happiness might be cheaper than you think)
You struggle to define success without a Scrooge McDuck money bin
You're tired of feeling guilty about not working 24/7 (hint: Mr. Beast takes breaks, too)
You secretly believe AI can plan your next vacation (spoiler alert: Michael tried it with AI travel assistant GuideGeek)

Get ready to laugh, learn, and maybe re-evaluate your life plan. Because, let's face it, chasing happiness on a hamster wheel is exhausting.

Tune in and buckle up for a thought-provoking ride!



Find Startup Hustle Everywhere:

https://gigb.co/l/YEh5



This episode is sponsored by Full Scale:

https://fullscale.io



Listen to the ‘No Fixed Address’ podcast: 

https://matadornetwork.com/podcasts/no-fixed-address



Learn more about Michael Motamedi:

https://www.michaelmotamedi.com



Try the AI travel assistant Michael uses:

https://guidegeek.com

Highlighted Discussion Points:
Entrepreneurship, work-life balance, and personal goals. 0:52
Finding happiness threshold through aligning personal and professional goals. 6:22
Defining happiness threshold and understanding why people work. 10:50
Finding purpose and happiness through creative hobbies and entrepreneurship. 15:40
Work-life balance, entrepreneurship, and happiness. 20:35
Delegating tasks and lowering expectations for entrepreneurs. 28:36
Work-life balance, travel with AI, and personal growth. 34:42

Feeling trapped on a workaholic hamster wheel?
This episode of Startup Hustle dives deep into the entrepreneur's struggle for work-life balance and that elusive thing called happiness.
Join serial entrepreneur and travel addict Michael Motamedi as he discusses aligning your company goals with your desire to, you know, not die alone. We'll crack the code on the "happiness threshold" (it's not about that third yacht) and explore why fixing your water heater might be more fulfilling than you think. Plus, Matt finally admits he might have a delegation problem. (Spoiler alert: he does.)
This episode is for you if:
<ul>
<li aria-level="1">You’ve ever dreamt of quitting your job and living on a beach in the Philippines (turns out happiness might be cheaper than you think)</li>
<li aria-level="1">You struggle to define success without a Scrooge McDuck money bin</li>
<li aria-level="1">You're tired of feeling guilty about not working 24/7 (hint: Mr. Beast takes breaks, too)</li>
<li aria-level="1">You secretly believe AI can plan your next vacation (spoiler alert: Michael tried it with AI travel assistant GuideGeek)</li>
</ul>
Get ready to laugh, learn, and maybe re-evaluate your life plan. Because, let's face it, chasing happiness on a hamster wheel is exhausting.
Tune in and buckle up for a thought-provoking ride!
 
Find Startup Hustle Everywhere:
<a href="https://gigb.co/l/YEh5">https://gigb.co/l/YEh5</a>
 
This episode is sponsored by Full Scale:
<a href="https://fullscale.io/">https://fullscale.io</a>
 
Listen to the ‘No Fixed Address’ podcast: 
<a href="https://matadornetwork.com/podcasts/no-fixed-address">https://matadornetwork.com/podcasts/no-fixed-address</a>
 
Learn more about Michael Motamedi:
<a href="https://www.michaelmotamedi.com">https://www.michaelmotamedi.com</a>
 
Try the AI travel assistant Michael uses:
<a href="https://guidegeek.com">https://guidegeek.com</a>
Highlighted Discussion Points:
<ul>
<li aria-level="1">Entrepreneurship, work-life balance, and personal goals. 0:52</li>
<li aria-level="1">Finding happiness threshold through aligning personal and professional goals. 6:22</li>
<li aria-level="1">Defining happiness threshold and understanding why people work. 10:50</li>
<li aria-level="1">Finding purpose and happiness through creative hobbies and entrepreneurship. 15:40</li>
<li aria-level="1">Work-life balance, entrepreneurship, and happiness. 20:35</li>
<li aria-level="1">Delegating tasks and lowering expectations for entrepreneurs. 28:36</li>
<li aria-level="1">Work-life balance, travel with AI, and personal growth. 34:42</li>
</ul>

Founder Work-Life Balance

This episode of Startup Hustle is a goldmine for aspiring entrepreneurs!  Yaniv Bernstein, host of the StartUp podcast and founder of Funding Fit, joins the show to dish on the exciting and often messy world of startups.

Ever heard of "entrepreneurial ADHD"?  Yaniv, a former Google employee who freely admits to this condition, dives into the challenges founders face, including the pitfalls to avoid.  Learn from his experience to dodge common mistakes and build a venture that thrives, not dives.

Is venture capital the holy grail?  Not necessarily.  Matt Watson and Yaniv have a fascinating conversation about the VC game, unpacking the truths behind those astronomical return expectations.  They'll also explore the bootstrapping path and how to decide which route is right for you.

Hiring a killer dev team is crucial for any startup.  But how do you do it?  Yaniv, with his background in software engineering, offers insights on building the perfect tech squad for your dream venture.

This episode is packed with valuable takeaways, whether you're a seasoned entrepreneur or a newbie with a million-dollar idea.  Tune in and learn how to navigate the startup world, avoid costly mistakes, and hire the A-team to make your business successful!



Find Startup Hustle Everywhere:

https://gigb.co/l/YEh5



This episode is sponsored by Full Scale:

https://fullscale.io



Visit The Startup Podcast website: 

https://www.tsp.show



Learn more about Yaniv Bernstein:

https://www.linkedin.com/in/ybernstein



Highlighted Discussion Points
Entrepreneurship, startups, and hiring dev teams. 0:32
Entrepreneurship, startups, and avoidable mistakes. 1:31
Parenting and startup analogies. 3:36
Venture capital, scaling, and business criteria. 6:52
VC fund expectations and founder mindset. 12:01
Venture capital, founders' responsibilities, and control. 18:30
Venture capital, cost-savings, and VC value add. 22:03
Entrepreneurship, VC investment, and personal motivations. 25:34
Bootstrapping and high-growth businesses. 31:05
VC funding and bootstrapping for business growth. 36:59

This episode of Startup Hustle is a goldmine for aspiring entrepreneurs!  Yaniv Bernstein, host of the StartUp podcast and founder of Funding Fit, joins the show to dish on the exciting and often messy world of startups.
Ever heard of "entrepreneurial ADHD"?  Yaniv, a former Google employee who freely admits to this condition, dives into the challenges founders face, including the pitfalls to avoid.  Learn from his experience to dodge common mistakes and build a venture that thrives, not dives.
Is venture capital the holy grail?  Not necessarily.  Matt Watson and Yaniv have a fascinating conversation about the VC game, unpacking the truths behind those astronomical return expectations.  They'll also explore the bootstrapping path and how to decide which route is right for you.
Hiring a killer dev team is crucial for any startup.  But how do you do it?  Yaniv, with his background in software engineering, offers insights on building the perfect tech squad for your dream venture.
This episode is packed with valuable takeaways, whether you're a seasoned entrepreneur or a newbie with a million-dollar idea.  Tune in and learn how to navigate the startup world, avoid costly mistakes, and hire the A-team to make your business successful!
 
Find Startup Hustle Everywhere:
<a href="https://gigb.co/l/YEh5">https://gigb.co/l/YEh5</a>
 
This episode is sponsored by Full Scale:
<a href="https://fullscale.io/">https://fullscale.io</a>
 
Visit The Startup Podcast website: 
<a href="https://www.tsp.show/">https://www.tsp.show</a>
 
Learn more about Yaniv Bernstein:
<a href="https://www.linkedin.com/in/ybernstein/">https://www.linkedin.com/in/ybernstein</a>
 
Highlighted Discussion Points
<ul>
<li aria-level="1">Entrepreneurship, startups, and hiring dev teams. 0:32</li>
<li aria-level="1">Entrepreneurship, startups, and avoidable mistakes. 1:31</li>
<li aria-level="1">Parenting and startup analogies. 3:36</li>
<li aria-level="1">Venture capital, scaling, and business criteria. 6:52</li>
<li aria-level="1">VC fund expectations and founder mindset. 12:01</li>
<li aria-level="1">Venture capital, founders' responsibilities, and control. 18:30</li>
<li aria-level="1">Venture capital, cost-savings, and VC value add. 22:03</li>
<li aria-level="1">Entrepreneurship, VC investment, and personal motivations. 25:34</li>
<li aria-level="1">Bootstrapping and high-growth businesses. 31:05</li>
<li aria-level="1">VC funding and bootstrapping for business growth. 36:59</li>
</ul>

Marketing Strategy

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