Using a distributor for your beauty or wellness  brand can catapult your growth. 

In ep 139 of start scale succeed host Nicole Higgins chats with Catherine Collins about the practical tips for identifying and collaborating with the right distributor. 

Catherine established a distribution agency in the middle east and now provides expert consultancy for beauty and wellness brands 

This week some of the topics covered are 
The pivotal role of distributors in a brand's expansion and the critical factors that determine when a brand is ready to work with a distributor.

The financial mechanics of distributor partnerships, including the ideal margin rule for pricing 
The distinction between the roles of distributors and agents in the growth of a brand, and what brands can expect from each.
Characteristics of founders who steer their brands towards success, such as a growth mindset, resilience, and a purpose-driven approach to their business.
An overview of current trends shaping the beauty industry, including consumer interest in scientifically-backed products and doctor-led brands.
 Practical tips for identifying and collaborating with the right distributor, including questions to ask and strategies to foster a lasting and beneficial relationship.



Guest 

Catherine Collins 

Catherine’s career spans across multiple markets from building an international beauty distribution business in the Middle East to advising some of the world’s most well known beauty brands on their global strategy and working closely with high growth startups and connecting them with investors.  She has a deep understanding of international markets and how to scale a brand successfully and has worked with a variety of different retailers and distributors worldwide. 

https://www.constellarconsultancy.com/

https://www.instagram.com/constellarconsultancy/

Host 

Nicole Higgins 

The Buyer and retail coach 

Nicole Higgins Links 

https://www.instagram.com/thebuyerandretailcoach/

https://www.linkedin.com/in/nicolehigginsuk/

https://thebuyerandretailcoach.com/

https://thebuyerandretailcoach.com/newsletter-sign-up/

https://thebuyerandretailcoach.com/free-discovery-call/

https://thebuyerandretailcoach.com/blog/

Neon Digital Clicks 

Are you ready to scale your ecommerce store? Want to do it without having to wear yet another hat and become a digital marketing expert? This episode is brought to you by Neon Digital Clicks, THE paid-traffic partner for family and women’s e-commerce brands wanting to scale their stores from five figure to six figure months using Meta, Google and Klaviyo marketing services.  

Neon is offering listeners a FREE scaling audit worth £3000! 

So whether your sales have plateaued or you

’re looking for growth, this is a great opportunity to lift the lid on your biz and identify where the opportunities are hiding. 

Head to scaleandglow.com to discover just how much revenue you could scale your store to this year. 

https://scaleandglow.com/

https://neondigitalclicks.co.uk/

https://www.instagram.com/neondigitalclicks/

Using a distributor for your beauty or wellness  brand can catapult your growth. 
In ep 139 of start scale succeed host Nicole Higgins chats with Catherine Collins about the practical tips for identifying and collaborating with the right distributor. 
Catherine established a distribution agency in the middle east and now provides expert consultancy for beauty and wellness brands 
This week some of the topics covered are 
<ul>
<li aria-level="1">The pivotal role of distributors in a brand's expansion and the critical factors that determine when a brand is ready to work with a distributor.</li>
<li aria-level="1"></li>
<li aria-level="1">The financial mechanics of distributor partnerships, including the ideal margin rule for pricing </li>
<li aria-level="1">The distinction between the roles of distributors and agents in the growth of a brand, and what brands can expect from each.</li>
<li aria-level="1">Characteristics of founders who steer their brands towards success, such as a growth mindset, resilience, and a purpose-driven approach to their business.</li>
<li aria-level="1">An overview of current trends shaping the beauty industry, including consumer interest in scientifically-backed products and doctor-led brands.</li>
<li aria-level="1"> Practical tips for identifying and collaborating with the right distributor, including questions to ask and strategies to foster a lasting and beneficial relationship.</li>
</ul>
 
Guest 
Catherine Collins 
Catherine’s career spans across multiple markets from building an international beauty distribution business in the Middle East to advising some of the world’s most well known beauty brands on their global strategy and working closely with high growth startups and connecting them with investors.  She has a deep understanding of international markets and how to scale a brand successfully and has worked with a variety of different retailers and distributors worldwide. 
<a href="https://www.constellarconsultancy.com/">https://www.constellarconsultancy.com/</a>
<a href="https://www.instagram.com/constellarconsultancy/">https://www.instagram.com/constellarconsultancy/</a>
Host 
Nicole Higgins 
The Buyer and retail coach 
Nicole Higgins Links 
<a href="https://www.instagram.com/thebuyerandretailcoach/">https://www.instagram.com/thebuyerandretailcoach/</a>
<a href="https://www.linkedin.com/in/nicolehigginsuk/">https://www.linkedin.com/in/nicolehigginsuk/</a>
<a href="https://thebuyerandretailcoach.com/">https://thebuyerandretailcoach.com/</a>
<a href="https://thebuyerandretailcoach.com/newsletter-sign-up/">https://thebuyerandretailcoach.com/newsletter-sign-up/</a>
<a href="https://thebuyerandretailcoach.com/free-discovery-call/">https://thebuyerandretailcoach.com/free-discovery-call/</a>
<a href="https://thebuyerandretailcoach.com/blog/">https://thebuyerandretailcoach.com/blog/</a>
Neon Digital Clicks 
Are you ready to scale your ecommerce store? Want to do it without having to wear yet another hat and become a digital marketing expert? This episode is brought to you by Neon Digital Clicks, THE paid-traffic partner for family and women’s e-commerce brands wanting to scale their stores from five figure to six figure months using Meta, Google and Klaviyo marketing services.  
Neon is offering listeners a FREE scaling audit worth £3000! 
So whether your sales have plateaued or you
’re looking for growth, this is a great opportunity to lift the lid on your biz and identify where the opportunities are hiding. 
Head to scaleandglow.com to discover just how much revenue you could scale your store to this year. 
<a href="https://scaleandglow.com/">https://scaleandglow.com/</a>
<a href="https://neondigitalclicks.co.uk/">https://neondigitalclicks.co.uk/</a>
<a href="https://www.instagram.com/neondigitalclicks/">https://www.instagram.com/neondigitalclicks/</a>

Want to start, scale and succeed in your product business? Buying & retail expert Nicole Higgins spent the last 18 years working for companies such as Primark, M&S, Debenhams and Asda, building strategies for blue chip businesses, and increasing bottom line sales and profit. In this weekly business podcast, Nicole is here to empower you to "start, scale and succeed" by providing you with inspiration, motivation and insight from entrepreneurs and experts to help you in the retail industry.

This podcast includes tips, tactics and conversations that you can learn from and implement into your own business, from start up entrepreneurs that have just launched to multi million pound businesses. With tips from experts and how to’s to help your business grow to enable you to live the life you crave. From side hustle to stock market and everything in between.

Start listening and subscribe now

Want to start, scale and succeed in your product business? Buying &amp; retail expert Nicole Higgins spent the last 18 years working for companies such as Primark, M&amp;S, Debenhams and Asda, building strategies for blue chip businesses, and increasing bottom line sales and profit. In this weekly business podcast, Nicole is here to empower you to "start, scale and succeed" by providing you with inspiration, motivation and insight from entrepreneurs and experts to help you in the retail industry. This podcast includes tips, tactics and conversations that you can learn from and implement into your own business, from start up entrepreneurs that have just launched to multi million pound businesses. With tips from experts and how to&rsquo;s to help your business grow to enable you to live the life you crave. From side hustle to stock market and everything in between. Start listening and subscribe now

Advertisement