John Safran is an author and satirist who recently wrote the book 'Puff Piece, How Phillip Morris Set Vaping Alight and Burned Down the English Language'. He chats to Tony about a corporate message from Phillip Morris CEO Jacek Olczak, which is focused on 'unsmoking the world', 'ending the problem of smoking' and Phillip Morris ambitions to become smoke free. John explains the contradictions at play here, the pressures on PMI from vaping and governments, and how tricky use of language, and a tobacco heating device called the IQOS, are potentially Phillip Morris' ticket to salvation. 'Phillip Morris always wins' is a phrase in Safran's book and he uses it again here. A funny and revealing chat, about corporate obfuscation and skulduggery.

Buy Puff Piece here.

John Safran's other books and TV shows are on is website.

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Episode supported by GreenSkin™ and PurpleSkin™ avocados at https://greenskinavocados.com.au/.

Our new sponsor is the Podcast Reader magazine. Email and mention Speakola for a free copy of the latest edition as pdf. 

Tony's books are available at https://www.tonywilsonauthor.com/

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John Safran is an author and satirist who recently wrote the book '<a href="https://www.booktopia.com.au/puff-piece-john-safran/book/9781760890155.html?source=pla&amp;gclid=CjwKCAjw8KmLBhB8EiwAQbqNoEeJW6Rguq5KKC3kB-f-LZJV1_fIJDfqxWum0OEnfvVz_ltmYTg1QxoCqT8QAvD_BwE">Puff Piece, How Phillip Morris Set Vaping Alight and Burned Down the English Language'.</a> He chats to Tony about <a href="https://www.youtube.com/watch?v=dUbUuv7urlw">a corporate message from Phillip Morris CEO Jacek Olczak</a>, which is focused on 'unsmoking the world', 'ending the problem of smoking' and Phillip Morris ambitions to become smoke free. John explains the contradictions at play here, the pressures on PMI from vaping and governments, and how tricky use of language, and a tobacco heating device called the IQOS, are potentially Phillip Morris' ticket to salvation. 'Phillip Morris always wins' is a phrase in Safran's book and he uses it again here. A funny and revealing chat, about corporate obfuscation and skulduggery.
<a href="https://www.booktopia.com.au/puff-piece-john-safran/book/9781760890155.html?source=pla&amp;gclid=CjwKCAjw8KmLBhB8EiwAQbqNoEeJW6Rguq5KKC3kB-f-LZJV1_fIJDfqxWum0OEnfvVz_ltmYTg1QxoCqT8QAvD_BwE">Buy Puff Piece here</a>.
John Safran's other books and TV shows are <a href="https://johnsafran.com/">on is website</a>.
Speakola has a <a href="https://www.patreon.com/speakola">Patreon page</a> which you can join If you want to offer regular support for as little as $3/mth or as much as $20/mth. If it's easier, we also <a href="https://speakola.com/donate">welcome donations</a> in any format and any size, recurring or one off.
If you're a regular listener, you can give Tony a financial kick along so he can keep making it!
<a href="https://speakola.us12.list-manage.com/subscribe?u=47c3d7d7251b07730b7f177e1&amp;id=31b03304d9">Subscribe to our newsletter</a> if you want a fortnightly email setting out great speeches by theme.
Episode supported by GreenSkin&trade; and PurpleSkin&trade; avocados at <a href="https://greenskinavocados.com.au/">https://greenskinavocados.com.au/.</a>
Our new sponsor is the <a href="https://podread.org/">Podcast Reader magazine</a>.&nbsp;<a href="mailto:hello@podread.org">Email </a>and mention Speakola for a free copy of the latest edition as pdf. 
Tony's books are available at <a href="https://www.tonywilsonauthor.com/">https://www.tonywilsonauthor.com/</a>
Speakola also has <a href="https://twitter.com/speakola_">Twitter</a> @Speakola_ and <a href="https://www.facebook.com/speakola/">Facebook </a>feeds.

Speakola is the home for great speeches on the web. 

Tony Wilson is the founder and curator of Speakola, which now hosts more than 2000 speeches, some famous – think Churchill, Obama, Gandhi - some not so well known. 

In each episode, Tony interviews someone who has written, delivered or studied a great speech to reveal the stories behind the scenes, to provide context to the historical moment, or in the case of eulogies, birthdays and other common events, to inspire people to hit new creative highs.

Tony will also play a ‘speech of the week’ to honour great words by great orators. Released fortnightly.

Speakola, for all speeches great and small.

Speakola is the home for great speeches on the web. 
Tony Wilson is the founder and curator of Speakola, which now hosts more than 2000 speeches, some famous &ndash; think Churchill, Obama, Gandhi - some not so well known.&nbsp;
In each episode, Tony interviews someone who has written, delivered or studied a great speech to reveal the stories behind the scenes, to provide context to the historical moment, or in the case of eulogies, birthdays and other common events, to inspire people to hit new creative highs.
Tony will also play a &lsquo;speech of the week&rsquo; to honour great words by great orators. Released fortnightly.
<a href="http://www.speakola.com">Speakola</a>, for all speeches great and small.

Speakola, for all speeches great and small.

Speakola

<a href="http://www.speakola.com">Speakola</a> is the home for great speeches on the web. 
Tony Wilson is the founder and curator of Speakola, which now hosts more than 2000 speeches, some famous &ndash; think Churchill, Obama, Gandhi - some not so well known.&nbsp;
In each episode, Tony interviews someone who has written, delivered or studied a great speech to reveal the stories behind the scenes, to provide context to the historical moment, or in the case of eulogies, birthdays and other common events, to inspire people to hit new creative highs.
Tony will also play a &lsquo;speech of the week&rsquo; to honour great words by great orators. Released fortnightly.
<a href="http://www.speakola.com">Speakola</a>, for all speeches great and small.

John Safran author of 'Puff Piece' discusses Phillip Morris International's corporate messaging and speeches regarding the IQOS and 'unsmoking the world'.

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