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Breaking The Cycle Of Poverty Ft. Jithin C Nedumala

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It takes around seven generations for children living in extreme poverty to break out
of poverty and earn a meaningful income. So, how does one break this poverty
cycle? Do social enterprises need a strong brand purpose to build trust and
credibility among volunteers and contributors? And, in this new age, what is
the role of Gen Z in social causes?
In Episode 6 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3’, Jithin C
Nedumala, Founder and CEO of Make A Difference (MAD) speak about his strategic
program that aims at breaking the cycle of poverty faced by millions of vulnerable
children. For the new-age entrepreneur, Jithin has some thought-provoking messages
and perceptive insights on making a business successful.


Jithin founded MAD at the age of 19 and for his philanthropic contribution, Jithin was
awarded the Ashoka Global Youth Social Entrepreneur Award, Karmaveer Puraskar,
Cordes Fellowship, and Youth Actionnet Fellowship.

Find Jithin C Nedumala on Social Media: 
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Speakeasy with Dheeraj Sinha is a thought leadership podcast by Leo Burnett India. The host, Dheeraj 
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