Janine Allis isn’t a copywriter, but if you run a copywriting business, or any kind of business, this conversation will resonate.

In this episode, Janine talks candidly about what underpins long-term entrepreneurial success: doing the right thing by the business, keeping out the wrong people, learning the hard things you don’t want to do, building a culture and asking the questions others are too afraid to ask.

This conversation digs into the realities most founders don’t talk about:
the loneliness of leadership 
separating friendship from business
making tough calls when you’ve hired the wrong person
raising your public profile
being taken advantage of and turning adversity into advantage
why not everyone is cut out to run their own business   
why the person you marry will be the most important partner you’ll ever have
how to move past ‘feelings’, and focus on responsibility
the benefits of having a high profile and how to build a personal brand.

For copywriters and content creators building a new business or growing an established business, this episode is for you.

Read the show notes

This podcast is brought to you by the Australian Writers' Centre. WritersCentre.com.au

Join our community of copywriters at CopyClub.com.au.

Janine Allis isn&rsquo;t a copywriter, but if you run a copywriting business, or any kind of business, this conversation will resonate.
In this episode, Janine talks candidly about what underpins long-term entrepreneurial success: doing the right thing by the business, keeping out the wrong people, learning the hard things you don&rsquo;t want to do, building a culture and asking the questions others are too afraid to ask.
This conversation digs into the realities most founders don&rsquo;t talk about:
<ul>
<li aria-level="1">the loneliness of leadership&nbsp;</li>
<li aria-level="1">separating friendship from business</li>
<li aria-level="1">making tough calls when you&rsquo;ve hired the wrong person</li>
<li aria-level="1">raising your public profile</li>
<li aria-level="1">being taken advantage of and turning adversity into advantage</li>
<li aria-level="1">why not everyone is cut out to run their own business&nbsp;&nbsp;&nbsp;</li>
<li aria-level="1">why the person you marry will be the most important partner you&rsquo;ll ever have</li>
<li aria-level="1">how to move past &lsquo;feelings&rsquo;, and focus on responsibility</li>
<li aria-level="1">the benefits of having a high profile and how to build a personal brand.</li>
</ul>
For copywriters and content creators building a new business or growing an established business, this episode is for you.
<a href="https://www.writerscentre.com.au/blog/copywriter-ep-101/">Read the show notes</a>
This podcast is brought to you by the Australian Writers' Centre. <a href="https://www.writerscentre.com.au/">WritersCentre.com.au</a>
Join our community of copywriters at&nbsp;<a href="http://copyclub.com.au/" data-stringify-link="http://CopyClub.com.au" data-sk="tooltip_parent">CopyClub.com.au</a>.

Join Australia’s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She’ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School.

Join Australia&rsquo;s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She&rsquo;ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School.

So you want to be a copywriter with Bernadette Schwerdt

Join Australia’s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She’ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School

Join Australia&rsquo;s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She&rsquo;ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School