Airbnb, Snickers, Lexus, Libra, World Health Organisation - these are just some of the blue-chip copywriting clients Shannon Crowe has worked with during her illustrious advertising career.  

Recently ranked at #8 on the list for the World’s Most Awarded copywriters, Shannon kicked off her career studying graphic design and photography and at the ‘ancient’ age (in ad agency land) of 29 she landed her first copywriting job with Grey Advertising. The rest, as they say, is history. 

Now, as a single mum bringing up her little boy in suburban Melbourne, she’s left agency life to become a freelance copywriter and is loving every second of it. 

In this episode, Shannon takes us through:
Some of the award-winning work she created
How to work effectively with clients
Her career highlights (being flown to Cannes to attend glittering award ceremonies), 
The low lights (realising that agency hours would never be compatible with being a mum and needing to find a new way to work), 
Tips on how to overcome the fear of the blank page
Managing impostor syndrome and creative anxiety
Advice for how to build your portfolio when you don’t have any experience
Her Tasmanian Writers Retreat and how to be a part of it.

Mentioned in this episode:
Shannon Crowe Creative 
D&AD New Blood Awards 
Future Lions competition

Read the show notes

Join our community of copywriters at CopyClub.com.au.

Airbnb, Snickers, Lexus, Libra, World Health Organisation - these are just some of the blue-chip copywriting clients Shannon Crowe has worked with during her illustrious advertising career.&nbsp;&nbsp;
Recently ranked at #8 on the list for the World&rsquo;s Most Awarded copywriters, Shannon kicked off her career studying graphic design and photography and at the &lsquo;ancient&rsquo; age (in ad agency land) of 29 she landed her first copywriting job with Grey Advertising. The rest, as they say, is history.&nbsp;
Now, as a single mum bringing up her little boy in suburban Melbourne, she&rsquo;s left agency life to become a freelance copywriter and is loving every second of it.&nbsp;
In this episode, Shannon takes us through:
<ul>
<li aria-level="1">Some of the award-winning work she created</li>
<li aria-level="1">How to work effectively with clients</li>
<li aria-level="1">Her career highlights (being flown to Cannes to attend glittering award ceremonies),&nbsp;</li>
<li aria-level="1">The low lights (realising that agency hours would never be compatible with being a mum and needing to find a new way to work),&nbsp;</li>
<li aria-level="1">Tips on how to overcome the fear of the blank page</li>
<li aria-level="1">Managing impostor syndrome and creative anxiety</li>
<li aria-level="1">Advice for how to build your portfolio when you don&rsquo;t have any experience</li>
<li aria-level="1">Her Tasmanian Writers Retreat and how to be a part of it.</li>
</ul>
Mentioned in this episode:
<ul>
<li aria-level="1"><a href="https://shannoncrowecreative.com/">Shannon Crowe Creative</a>&nbsp;</li>
<li aria-level="1"><a href="https://www.dandad.org/en/d-ad-new-blood-awards/">D&amp;AD New Blood Awards</a>&nbsp;</li>
<li aria-level="1"><a href="https://www.futurelions.com/#/">Future Lions competition</a></li>
</ul>
<a href="https://www.writerscentre.com.au/blog/copywriter-ep-008/">Read the show notes</a>
Join our community of copywriters at&nbsp;<a href="http://copyclub.com.au/" data-stringify-link="http://CopyClub.com.au" data-sk="tooltip_parent">CopyClub.com.au</a>.

Join Australia’s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She’ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School.

Join Australia&rsquo;s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She&rsquo;ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School.

So you want to be a copywriter with Bernadette Schwerdt

Join Australia’s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She’ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School

Join Australia&rsquo;s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She&rsquo;ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing something they love. This podcast is by Australian Writers' Centre and Copy School

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