Hundreds of Gen Z singles showed up to a Brooklyn warehouse to wrestle strangers for a first date.  Meanwhile, Bumble has lost 90% of its market value, and 77% of singles say dating apps feel more like a marketplace than a love story. So what actually replaces the swipe? In this episode, we unpack "Love Off Script" — the full-scale reinvention of how people meet, why the date itself costs more than the app subscription, and what every brand with a physical space needs to understand about being in the matchmaking business whether they signed up for it or not.

<p>Hundreds of Gen Z singles showed up to a Brooklyn warehouse to wrestle strangers for a first date.&nbsp; Meanwhile, Bumble has lost 90% of its market value, and 77% of singles say dating apps feel more like a marketplace than a love story. So what actually replaces the swipe? In this episode, we unpack "Love Off Script" &mdash; the full-scale reinvention of how people meet, why the date itself costs more than the app subscription, and what every brand with a physical space needs to understand about being in the matchmaking business whether they signed up for it or not.</p>

So Get This - host John Gerzema and Libby Rodney (The Harris Poll) names the cultural shifts hiding in plain sight—the strange, data-backed behavioral changes that reveal what people want right now, even when they can't articulate it themselves. It's part dinner-party ammunition, part business wake-up call.

<p>So Get This - host John Gerzema and Libby Rodney (The Harris Poll) names the cultural shifts hiding in plain sight&mdash;the strange, data-backed behavioral changes that reveal what people want right now, even when they can't articulate it themselves. It's part dinner-party ammunition, part business wake-up call.</p>

So, Get This

Wrestling Dates, Supper Clubs, and the Death of the Swipe

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/84676e60-4ae0-4c78-b34e-b46300e004c8/transcript