What if GLP 1s just turned off the engine that powers billions of dollars in consumer spending? GLP-1s were supposed to be about weight loss — but people keep using one word to describe what they actually feel: quieter. Less food noise. Less doomscrolling. Less drinking. Less wanting. When 54% of Millennials are taking or considering a drug that dials down desire itself, that's not a wellness trend, that's a cultural wave. And when the craving stops at scale, every industry built on impulse and compulsion has an existential problem. This episode unpacks the Great Quiet and what every business selling noise needs to be thinking about right now.

<p>What if GLP 1s just turned off the engine that powers billions of dollars in consumer spending? GLP-1s were supposed to be about weight loss &mdash; but people keep using one word to describe what they actually feel: quieter. Less food noise. Less doomscrolling. Less drinking. Less wanting. When 54% of Millennials are taking or considering a drug that dials down desire itself, that's not a wellness trend, that's a cultural wave. And when the craving stops at scale, every industry built on impulse and compulsion has an existential problem. This episode unpacks the Great Quiet and what every business selling noise needs to be thinking about right now.</p>

So Get This - host John Gerzema and Libby Rodney (The Harris Poll) names the cultural shifts hiding in plain sight—the strange, data-backed behavioral changes that reveal what people want right now, even when they can't articulate it themselves. It's part dinner-party ammunition, part business wake-up call.

<p>So Get This - host John Gerzema and Libby Rodney (The Harris Poll) names the cultural shifts hiding in plain sight&mdash;the strange, data-backed behavioral changes that reveal what people want right now, even when they can't articulate it themselves. It's part dinner-party ammunition, part business wake-up call.</p>

So, Get This

Ozempic, Doomscrolling, and the Death of the Craving

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/8c77f2d1-76ed-4e73-8f96-b439001582e0/transcript