I’m taking a break to share an episode of another podcast I think you’ll enjoy, Business History. Former Planet Money hosts Jacob Goldstein and Robert Smith examine the surprising stories of businesses big and small, bringing to life the greatest innovations, the boldest entrepreneurs and the craziest mavericks in the archives of commerce. They share why some company stocks soar, while other business ideas crash, and explore the ideas that shaped our economy—and the lessons behind their success and failure.

Today’s episode: how E.T. brought down Atari. Fueled by hot tubs, recreational drugs, and a love of games, Nolan Bushnell took computer games out of research labs and into bars, launching an industry. Bushnell and his engineers were pushed aside as Atari expanded and, in a desperate bid to cash in on Hollywood hype, the company concocted a wild plan for a game based on Steven Spielberg's hit, E.T. the Extra-Terrestrial. The game tanked...and brought Atari down with it. 

Find Business History, on YouTube, Apple, Spotify, or wherever you get podcasts. 

I&rsquo;m taking a break to share an episode of another podcast I think you&rsquo;ll enjoy, Business History. Former Planet Money hosts Jacob Goldstein and Robert Smith examine the surprising stories of businesses big and small, bringing to life the greatest innovations, the boldest entrepreneurs and the craziest mavericks in the archives of commerce. They share why some company stocks soar, while other business ideas crash, and explore the ideas that shaped our economy&mdash;and the lessons behind their success and failure.
Today&rsquo;s episode: how E.T. brought down Atari. Fueled by hot tubs, recreational drugs, and a love of games, Nolan Bushnell took computer games out of research labs and into bars, launching an industry. Bushnell and his engineers were pushed aside as Atari expanded and, in a desperate bid to cash in on Hollywood hype, the company concocted a wild plan for a game based on Steven Spielberg's hit, E.T. the Extra-Terrestrial. The game tanked...and brought Atari down with it.&nbsp;
Find Business History, on YouTube, Apple, Spotify, or wherever you get podcasts.&nbsp;

SNAFU with Ed Helms, America’s favorite podcast about history’s greatest screwups, returns for Season 4 with even more SNAFUs -  one per episode, to be precise. And this time around, Ed ropes in a cavalcade of smart, hilarious guests to help unpack what these blunders, fiascos and faceplants say about who we are (spoiler: we’re basically just toddlers with nukes).  Think of it as part history lesson, part hangout pod, and part group therapy for humanity.

Watch on YouTube at www.youtube.com/@SNAFUPod. And check out the SNAFU book at www.snafu-book.com.

SNAFU with Ed Helms, America&rsquo;s favorite podcast about history&rsquo;s greatest screwups, returns for Season 4 with even more SNAFUs -&nbsp; one per episode, to be precise. And this time around, Ed ropes in a cavalcade of smart, hilarious guests to help unpack what these blunders, fiascos and faceplants say about who we are (spoiler: we&rsquo;re basically just toddlers with nukes).&nbsp; Think of it as part history lesson, part hangout pod, and part group therapy for humanity.
Watch on YouTube at&nbsp;<a href="https://nam04.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.youtube.com%2F%40SNAFUPod&amp;data=05%7C02%7CDylanFagan%40iheartmedia.com%7C0d5e9ba20b414b5aee9908ddfc67872e%7C122a527e5b714eba878d9810b495b9e3%7C0%7C0%7C638944243803159661%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=olWJrBpyk2UWc11UXxlcBdomHdcyFho3hZi0V%2Ft4YGA%3D&amp;reserved=0">www.youtube.com/@SNAFUPod</a>.&nbsp;And check out the SNAFU book at <a href="https://nam04.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.snafu-book.com%2F&amp;data=05%7C02%7CDylanFagan%40iheartmedia.com%7C0d5e9ba20b414b5aee9908ddfc67872e%7C122a527e5b714eba878d9810b495b9e3%7C0%7C0%7C638944243803187390%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=KsIk%2F%2BPQtdAJ3bp9Dy9bFYNQf%2B7QWOvjBj5w8MycRGE%3D&amp;reserved=0">www.snafu-book.com</a>.

SNAFU with Ed Helms

From Business History: How E.T. The Extra-Terresterial Destroyed Atari 

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/cf995f42-d221-41f1-8de2-b42000170a67/transcript