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How to take your business to fruition

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The SME Stream

Looking for actionable business insights all in one place? We're here to help you find a way with a curation of the ‘best bits’ from top business po… 
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A deeper, more tactical return to Episode 8's big question, with real dollar figures attached. Mike and Scott walk through exactly how to validate an idea at $0, $500 and $5,000 budget levels — and how to land your very first customer.

You'll learn:

-Why an idea alone has almost no market value in the age of AI;

-How to validate for free (talk to 1–100 potential customers) before spending a cent; how to test with $100–$500 using landing pages and boosted social ads;

-When a $2,000–$10,000 prototype is worth building;

-The PCF framework applied step-by-step to a new idea;

-and why "growth cliff #1" is simply getting your first customer, not building scalable systems.

Beer: Canyon Brewery The Front Pilsner (4.9%)
Pie: Roti Bros — Butter Chicken

 

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Want an in-person 6 day business program that gives you a tried and tested playbook to grow? Check out: Business Growth School

Want better content? Check out: Blacklime

The company that uncomplicates business growth. Check out: Point 16

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The SME Stream

Looking for actionable business insights all in one place? We're here to help you find a way with … 
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