A few months ago we heard from Charlie Kroll about his career and his new venture. This week he joins us again with his co-founder, Sallie Krawcheck, to talk about Ellevest, a company that is redefining investing for women. When Sallie first conceived of the idea for Ellevest she had no desire to bring on a co-founder. When a few people in her network encouraged Sallie to meet with Charlie, she was doubtful that the connection would be fruitful. What she found in Charlie was someone who understood the fintech and startup space and, in her own words, is a stress absorber. Operating with the understanding that the lack of appropriate product offerings are the reason women invest less than men, Sallie and Charlie have set out to have an impact on women and their families by trying to level the financial playing field. Download this week's episode to learn more about this dynamic duo and why the gender investing gap costs everyone, not just women.