Should you launch your first info product at a budget price or aim for a premium market? Today we unpack perceived value, buyer psychology, and the hidden costs of “cheap” customers—so you can price with confidence.

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.

Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com

If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼 

Should you launch your first info product at a budget price or aim for a premium market? Today we unpack perceived value, buyer psychology, and the hidden costs of &ldquo;cheap&rdquo; customers&mdash;so you can price with confidence.
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&amp;A several days each week.
Show notes:<a href="http://sidehustleschool.com/"> SideHustleSchool.com</a>
Email:<a href="http://team@sidehustleschool.com/"> team@sidehustleschool.com</a>
Be on the show:<a href="http://sidehustleschool.com/questions"> SideHustleSchool.com/questions</a>
Connect on Instagram:<a href="http://instagram.com/193countries"> @193countries</a>
Visit Chris's main site:<a href="http://chrisguillebeau.com/"> ChrisGuillebeau.com</a>
Read A Year of Mental Health:&nbsp;<a href="https://www.yearofmentalhealth.com/">yearofmentalhealth.com</a>
If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings&mdash;it shows that people are listening and looking forward to new episodes. 😎 🙏🏼&nbsp;

A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.

Sales and Distribution by Lemonada Media https://lemonadamedia.com/  

A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle&mdash;along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
Sales and Distribution by Lemonada Media <a href="https://lemonadamedia.com/" data-stringify-link="https://lemonadamedia.com/" data-sk="tooltip_parent">https://lemonadamedia.com/</a>&nbsp;&nbsp;

A daily show for everyone who works a regular job and wants to start an income-earning project on the side.

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