Forget the conventional path. Nadia Hitman, Global Marketing Executive most recently at Simply, proves brilliant careers can start in a London Elementary school and lead to global tech marketing. The woman who sent her CV with a candy to The Guardian to get a job and spearheaded the epic "JoyTunes" to "Simply" rebrand, understands marketing is about strategy, soul and audience insight. In this episode, she reveals Simply's innovative "mini-startup" model, explains why you need to break the rules sometimes and reminds us: "do SEO on yourself" for your own branding. This episode is brought to you in collaboration with TikTok.