Alan Shoebridge doesn’t always agree with Jared about the who, when, and how of innovation … or does he? It turns out that Alan, Chief Communication Officer for Providence Oregon, finds a lot of common ground with those who are calling for urgent transformation, such as: 

-Retail brands can be good for consumers’ healthcare choices, but it won’t be easy for them to succeed. 

-Innovation requires dedicated resources. You can’t just assign it to someone on top of everything else they’re already doing. 

-The challenge is how to connect everything once you get past primary care – how to funnel into specialists, etc. 

-Valuing innovation doesn’t devalue operations. 

All that, plus the Flava of the Week about what the CEO of Whole Foods recently said about whole-person health. John Mackey delivered a scathing review of the US healthcare system at HIMSS, so what did he say we should do instead, and why is it important? 

Thanks to Persado for spreading the awesome, yo! Persado provides healthcare organizations with pre-developed, pre-optimized marketing messaging focused on improving health goals and business objectives. (#208)

Alan Shoebridge doesn&rsquo;t always agree with Jared about the who, when, and how of innovation &hellip; or does he? It turns out that Alan, Chief Communication Officer for Providence Oregon, finds a lot of common ground with those who are calling for urgent transformation, such as:&nbsp;
-Retail brands can be good for consumers&rsquo; healthcare choices, but it won&rsquo;t be easy for them to succeed.&nbsp;
-Innovation requires dedicated resources. You can&rsquo;t just assign it to someone on top of everything else they&rsquo;re already doing.&nbsp;
-The challenge is how to connect everything once you get past primary care &ndash; how to funnel into specialists, etc.&nbsp;
-Valuing innovation doesn&rsquo;t devalue operations.&nbsp;
All that, plus the Flava of the Week about <a href="https://medcitynews.com/2022/03/whole-foods-ceo-delivers-stinging-criticism-of-healthcare-industry-at-himss/">what the CEO of Whole Foods recently said about whole-person health</a>. John Mackey delivered a scathing review of the US healthcare system at HIMSS, so what did he say we should do instead, and why is it important?&nbsp;
Thanks to <a href="https://www.persado.com/industries/healthcare/?utm_source=podcast&amp;utm_medium=show_notes&amp;utm_campaign=healthcare_rap">Persado</a> for spreading the awesome, yo! <a href="https://www.persado.com/industries/healthcare/?utm_source=podcast&amp;utm_medium=show_notes&amp;utm_campaign=healthcare_rap">Persado</a> provides healthcare organizations with pre-developed, pre-optimized marketing messaging focused on improving health goals and business objectives. (#208)

Shift Forward Health is the channel for change makers who want to build the Healthcare of Tomorrow. Subscribe to the channel and receive our entire lineup of shows hosted by a diverse collection of forward-thinking experts from around the world. One subscription, all the podcasts you need, all for free!  

Shift Forward Health is the channel for change makers who want to build the Healthcare of Tomorrow. Subscribe to the channel and receive our entire lineup of shows hosted by a diverse collection of forward-thinking experts from around the world. One subscription, all the podcasts you need, all for free!

Shift Forward Health

Shift Forward Health is the channel for change makers in healthcare. We produce thought leadership for early adopters and champions of progress in healthcare, bringing together the perspectives of highly respected leaders in health tech, marketing, finance, and human-centered design. 

Follow Shift Forward Health, and you’ll be subscribed to our entire library of shows, including long-lasting award winners like Healthcare Rap, intriguing perspectives like Healthcare Transformers, and fresh voices including Erica Olenski Johansen, Shiva Mirhosseini, and more. One subscription. All the podcasts you need. All for free. 

Shift Forward Health is the channel for change makers in healthcare. We produce thought leadership for early adopters and champions of progress in healthcare, bringing together the perspectives of highly respected leaders in health tech, marketing, finance, and human-centered design. 
Follow Shift Forward Health, and you’ll be subscribed to our entire library of shows, including long-lasting award winners like <a href="https://shiftforwardhealth.com/show/healthcare-rap/">Healthcare Rap</a>, intriguing perspectives like <a href="https://shiftforwardhealth.com/show/healthcare-transformers/">Healthcare Transformers</a>, and fresh voices including <a href="https://shiftforwardhealth.com/show/trauma-informed-life/">Erica Olenski Johansen</a>, <a href="https://shiftforwardhealth.com/show/paving-the-path/">Shiva Mirhosseini</a>, and more. One subscription. All the podcasts you need. All for free.

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