This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2022. 

Craig Kartchner shares some provocative thinking about the challenges of reaching consumers in legacy health systems. It’s fair to say that a majority of consumers don’t understand the complexity of the healthcare industry, and they don’t really care. They just want it to be easier. Craig shares how health systems can level up to provide that higher level of customer experience. 

It’s easy to see why Craig is one of our most invited guests! 

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#348)