Surveillance pricing grocery stores are not a future problem. Tests in the United States put 20 people in the same room buying the same product at the same time and found they paid different prices. Not because of a sale. Because of who they were digitally.

What does it feel like to realize the price you see on a shelf might not be the price the person next to you sees? Not because of a coupon or a loyalty card but because of your postal code, your social media presence, the data attached to your phone the moment you walk through the door. The digital price tags already appearing in Canadian stores update instantly and remotely. The step between that and a price that changes based on who is standing in front of it is not a large one.

Food is not a concert ticket. It is not an airline seat. It is a necessity. And Dr. Sylvain Charlebois calls it what it is: discrimination.

Topics: surveillance pricing grocery stores, dynamic pricing food, AI food prices, price discrimination Canada, digital price tags

GUEST: Dr. Sylvain Charlebois | @‌foodprofessor

Originally aired on 2026-04-16

Surveillance pricing grocery stores are not a future problem. Tests in the United States put 20 people in the same room buying the same product at the same time and found they paid different prices. Not because of a sale. Because of who they were digitally.
What does it feel like to realize the price you see on a shelf might not be the price the person next to you sees? Not because of a coupon or a loyalty card but because of your postal code, your social media presence, the data attached to your phone the moment you walk through the door. The digital price tags already appearing in Canadian stores update instantly and remotely. The step between that and a price that changes based on who is standing in front of it is not a large one.
Food is not a concert ticket. It is not an airline seat. It is a necessity. And Dr. Sylvain Charlebois calls it what it is: discrimination.
Topics: surveillance pricing grocery stores, dynamic pricing food, AI food prices, price discrimination Canada, digital price tags
GUEST: Dr. Sylvain Charlebois | @&zwnj;foodprofessor
Originally aired on&nbsp;2026-04-16

Shane Hewitt & The Nightshift is your late-night companion for real talk, bold ideas, and unfiltered conversations that matter. Hosted by Canadian radio veteran Shane Hewitt, each episode dives into the headlines, human stories, and hidden truths shaping our world—always with curiosity, compassion, and a sharp edge.

From politics and pop culture to mental health, technology, and everyday life, this podcast is where night owls, deep thinkers, and curious minds come to connect. Featuring expert guests, passionate callers, and Shane’s signature style—thoughtful, fearless, and refreshingly real.

If you crave meaningful dialogue, smart perspectives, and late-night radio energy in podcast form, subscribe now and join The Nightshift.

Shane Hewitt &amp; The Nightshift is your late-night companion for real talk, bold ideas, and unfiltered conversations that matter. Hosted by Canadian radio veteran Shane Hewitt, each episode dives into the headlines, human stories, and hidden truths shaping our world&mdash;always with curiosity, compassion, and a sharp edge.
From politics and pop culture to mental health, technology, and everyday life, this podcast is where night owls, deep thinkers, and curious minds come to connect. Featuring expert guests, passionate callers, and Shane&rsquo;s signature style&mdash;thoughtful, fearless, and refreshingly real.
If you crave meaningful dialogue, smart perspectives, and late-night radio energy in podcast form, subscribe now and join The Nightshift.

Shane Hewitt and The Nightshift

Shane Hewitt is known for his engaging and relatable on-air personality, which captivates listeners. His ability to blend insightful commentary with humour and empathy creates a genuine connection with listeners.  Shane Hewitt and the Night Shift provides relatable content, informative discussions and expert insights – along with a balance of anecdotes and entertainment.

Shane Hewitt is known for his engaging and relatable on-air personality, which captivates listeners. His ability to blend insightful commentary with humour and empathy creates a genuine connection with listeners.  Shane Hewitt and the Night Shift provides relatable content, informative discussions and expert insights – along with a balance of anecdotes and entertainment.