The hosts unpack how cheeky ads from American Eagle and Dunkin’ sparked controversy with genetics-themed wordplay, igniting a national conversation on race, representation, and the power of language in branding. Even playful marketing campaigns now tap into deep cultural anxieties and historical sensitivities in today’s polarized climate. The episode concludes with an interview featuring Dwayne J. Clark, founder and CEO of Áegis Living—a senior housing company renowned for its innovative approach to aging. Clark is a passionate advocate for wellness, storytelling, and redefining elder care.