Many advise that increasing prices can lead to healthier profits, but as Nick discusses in this week's show, the real key to successful growth may lie in the value you provide, rather than the price on your ticket.

Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.

https://highvalueexit.scoreapp.com/

KEY TAKEAWAYS
Many in the start-up phase carry fear along with the excitement, and as a result may set prices lower in order to ensure interest from their client base.
Outside perspectives are sometimes invaluable in seeing the gap between your pricing and the value you may be offering.
Value based pricing is where you consider the value of what your services will give to your client. Your pricing should be based upon that.
If your price is significantly lower than the value being offered, your customer will be less emotionally invested. The less you pay, the less it means to you.

BEST MOMENTS

'It's a simple thing to advise, but always an easy thing to execute'

'If you are offering a higher level of value vs what you are charging, then it's easy for someone to say yes'

'If I gave you £10m and you gave me $500,000, would that be an interesting exchange for you?'

'If someone gives me something for free then I don't value it in the same way'

VALUABLE RESOURCES

Scale Up with Nick Bradley: scaleup.vip/podcast

Scale Up Your Business, coaching/consulting: https://suyb.global

Join the free Scale Up Your Business community: scaleup.vip/community

Take the SUYB Predictable Growth Assessment™, to measure your current business performance

and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment

ABOUT THE HOST 

Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.

His background is growing and scaling Venture Capital and Private Equity backed businesses globally.

Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.

CONTACT METHOD
Work with Nick: https://highvalueexit.com
Nick’s Facebook page: https://highvalueexit.com/fb
Nick’s LinkedIn: https://highvalueexit.com/li
Nick’s Instagram: https://highvalueexit.com/ig

Many advise that increasing prices can lead to healthier profits, but as Nick discusses in this week's show, the real key to successful growth may lie in the value you provide, rather than the price on your ticket.
Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.
<a href="https://highvalueexit.scoreapp.com/">https://highvalueexit.scoreapp.com/</a>
KEY TAKEAWAYS
<ul>
<li>Many in the start-up phase carry fear along with the excitement, and as a result may set prices lower in order to ensure interest from their client base.</li>
<li>Outside perspectives are sometimes invaluable in seeing the gap between your pricing and the value you may be offering.</li>
<li>Value based pricing is where you consider the value of what your services will give to your client. Your pricing should be based upon that.</li>
<li>If your price is significantly lower than the value being offered, your customer will be less emotionally invested. The less you pay, the less it means to you.</li>
</ul>
BEST MOMENTS
'It's a simple thing to advise, but always an easy thing to execute'
'If you are offering a higher level of value vs what you are charging, then it's easy for someone to say yes'
'If I gave you £10m and you gave me $500,000, would that be an interesting exchange for you?'
'If someone gives me something for free then I don't value it in the same way'
VALUABLE RESOURCES
Scale Up with Nick Bradley: scaleup.vip/podcast
Scale Up Your Business, coaching/consulting: <a href="https://suyb.global/">https://suyb.global</a>
Join the free Scale Up Your Business community: scaleup.vip/community
Take the SUYB Predictable Growth Assessment™, to measure your current business performance
and show you where to focus next to get to where you want to be: <a href="https://scaleup.vip/PredictableGrowthAssessment">https://scaleup.vip/PredictableGrowthAssessment</a>  
ABOUT THE HOST 
Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.
His background is growing and scaling Venture Capital and Private Equity backed businesses globally.
Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.
CONTACT METHOD Work with Nick: <a href="https://highvalueexit.com/">https://highvalueexit.com </a>Nick’s Facebook page: <a href="https://highvalueexit.com/fb">https://highvalueexit.com/fb </a>Nick’s LinkedIn: <a href="https://highvalueexit.com/li">https://highvalueexit.com/li </a>Nick’s Instagram: <a href="https://highvalueexit.com/ig">https://highvalueexit.com/ig</a>

Welcome to “Scale Up with Nick Bradley”.

In this podcast, we will show you how to scale up your business and your life! So you can achieve greater freedom, wealth and impact, and live life on your terms.

Ranked #1 business podcast in the U.K. on iTunes and Spotify, we will help you go from start-up to scale-up and beyond:
How to significantly grow your business; how to create commercial strategies that drive predictable revenue; how to leverage systems and processes to free you up from day-to-day operations; how to raise funding and investment; how to generate fast scale via business acquisitions; how to exit your business for life-changing money; ultimately, how to build your empire!

You can only scale a business to the level of your identity, so week in and week out we'll be bringing you inspiring guests to help you on your journey. You see, it's not just about spreadsheets and strategies ... it's about mindset, skillset, purpose and belief - learning from people doing extraordinary things, and making a bigger impact - so you can too.

Introducing your host - entrepreneur, investor and scale-up specialist, Nick Bradley:
- Over 10 years in Private Equity
- 117 acquisitions
- 25 business exits
- $5.3bn in deals
- #1 ranking business podcast in the UK … over 600,000 downloads in 130 countries
- “In business and in life - be grateful, be brave, have faith, show up!"

Contact details:

Work with Nick: https://highvalueexit.com

Nick’s Facebook page: https://highvalueexit.com/fb

Nick’s LinkedIn: https://highvalueexit.com/li

Nick’s Instagram: https://highvalueexit.com/ig

Welcome to “Scale Up with Nick Bradley”.
In this podcast, we will show you how to scale up your business and your life! So you can achieve greater freedom, wealth and impact, and live life on your terms.
Ranked #1 business podcast in the U.K. on iTunes and Spotify, we will help you go from start-up to scale-up and beyond: How to significantly grow your business; how to create commercial strategies that drive predictable revenue; how to leverage systems and processes to free you up from day-to-day operations; how to raise funding and investment; how to generate fast scale via business acquisitions; how to exit your business for life-changing money; ultimately, how to build your empire!
You can only scale a business to the level of your identity, so week in and week out we'll be bringing you inspiring guests to help you on your journey. You see, it's not just about spreadsheets and strategies ... it's about mindset, skillset, purpose and belief - learning from people doing extraordinary things, and making a bigger impact - so you can too.
Introducing your host - entrepreneur, investor and scale-up specialist, Nick Bradley: - Over 10 years in Private Equity - 117 acquisitions - 25 business exits - $5.3bn in deals - #1 ranking business podcast in the UK … over 600,000 downloads in 130 countries - “In business and in life - be grateful, be brave, have faith, show up!"
Contact details:
Work with Nick: <a href="https://highvalueexit.com">https://highvalueexit.com</a> 
Nick’s Facebook page: <a href="https://highvalueexit.com/fb">https://highvalueexit.com/fb</a>
Nick’s LinkedIn: <a href="https://highvalueexit.com/li">https://highvalueexit.com/li</a>
Nick’s Instagram: <a href="https://highvalueexit.com/ig">https://highvalueexit.com/ig</a>

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