This week, Nick talks about a strategy known as "The Digital Marketing Trifecta", made up of three elements - earned, owned and paid - and how it can provide you with not just the tools for growth, but also with the most comprehensive marketing strategy out there.

Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.

https://highvalueexit.scoreapp.com/

KEY TAKEAWAYS
Earned is the stage whereby you are putting content out into the world, and building your brand. You are driving people towards you and your business through the content that you are creating.
Owned represents your "list" - the literal names of those who have connected with your content and have given over their details to you in exchange for a deeper level of connection.
Paid is the act of receiving payment for your work. This can come from display advertising, re-targeting, paying influencers, paid content promotion, and also from affiliates.

BEST MOMENTS

'If you're going to grow and scale a business strategically, you can't do it on poor foundations'

'You've never had a better time in history to be able to go out there and share your message'

'It's about having a strategy around each of them, if you're going to leverage the most comprehensive digital marketing strategy possible'

VALUABLE RESOURCES

Scale Up with Nick Bradley: scaleup.vip/podcast

Scale Up Your Business, coaching/consulting: https://suyb.global

Join the free Scale Up Your Business community: scaleup.vip/community

Take the SUYB Predictable Growth Assessment™, to measure your current business performance

and show you where to focus next to get to where you want to be: https://scaleup.vip/PredictableGrowthAssessment

ABOUT THE HOST 

Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.

His background is growing and scaling Venture Capital and Private Equity backed businesses globally.

Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.

CONTACT METHOD
Work with Nick: https://highvalueexit.com
Nick’s Facebook page: https://highvalueexit.com/fb
Nick’s LinkedIn: https://highvalueexit.com/li
Nick’s Instagram: https://highvalueexit.com/ig

This week, Nick talks about a strategy known as "The Digital Marketing Trifecta", made up of three elements - earned, owned and paid - and how it can provide you with not just the tools for growth, but also with the most comprehensive marketing strategy out there.
Find out now if you’re building a high-value, exitable business (even if you have no immediate plans to sell it). You’ll get an instant PDF report with powerful insights specifically tailored to your business in just 4 minutes.
<a href="https://highvalueexit.scoreapp.com/">https://highvalueexit.scoreapp.com/</a>
KEY TAKEAWAYS
<ul>
<li>Earned is the stage whereby you are putting content out into the world, and building your brand. You are driving people towards you and your business through the content that you are creating.</li>
<li>Owned represents your "list" - the literal names of those who have connected with your content and have given over their details to you in exchange for a deeper level of connection.</li>
<li>Paid is the act of receiving payment for your work. This can come from display advertising, re-targeting, paying influencers, paid content promotion, and also from affiliates.</li>
</ul>
BEST MOMENTS
'If you're going to grow and scale a business strategically, you can't do it on poor foundations'
'You've never had a better time in history to be able to go out there and share your message'
'It's about having a strategy around each of them, if you're going to leverage the most comprehensive digital marketing strategy possible'
VALUABLE RESOURCES
Scale Up with Nick Bradley: scaleup.vip/podcast
Scale Up Your Business, coaching/consulting: <a href="https://suyb.global/">https://suyb.global</a>
Join the free Scale Up Your Business community: scaleup.vip/community
Take the SUYB Predictable Growth Assessment™, to measure your current business performance
and show you where to focus next to get to where you want to be: <a href="https://scaleup.vip/PredictableGrowthAssessment">https://scaleup.vip/PredictableGrowthAssessment</a>  
ABOUT THE HOST 
Nick Bradley is a renowned entrepreneur, investor, speaker, and business growth expert.
His background is growing and scaling Venture Capital and Private Equity backed businesses globally.
Over the last decade, he has completed 117 acquisitions and 25 business exits with a combined valuation of over $5bn dollars.His mission is to help business founders build valuable businesses and create life-changing exits so they can realise freedom, wealth, and impact.
CONTACT METHOD Work with Nick: <a href="https://highvalueexit.com/">https://highvalueexit.com </a>Nick’s Facebook page: <a href="https://highvalueexit.com/fb">https://highvalueexit.com/fb </a>Nick’s LinkedIn: <a href="https://highvalueexit.com/li">https://highvalueexit.com/li </a>Nick’s Instagram: <a href="https://highvalueexit.com/ig">https://highvalueexit.com/ig</a>

Welcome to “Scale Up with Nick Bradley”.

In this podcast, we will show you how to scale up your business and your life! So you can achieve greater freedom, wealth and impact, and live life on your terms.

Ranked #1 business podcast in the U.K. on iTunes and Spotify, we will help you go from start-up to scale-up and beyond:
How to significantly grow your business; how to create commercial strategies that drive predictable revenue; how to leverage systems and processes to free you up from day-to-day operations; how to raise funding and investment; how to generate fast scale via business acquisitions; how to exit your business for life-changing money; ultimately, how to build your empire!

You can only scale a business to the level of your identity, so week in and week out we'll be bringing you inspiring guests to help you on your journey. You see, it's not just about spreadsheets and strategies ... it's about mindset, skillset, purpose and belief - learning from people doing extraordinary things, and making a bigger impact - so you can too.

Introducing your host - entrepreneur, investor and scale-up specialist, Nick Bradley:
- Over 10 years in Private Equity
- 117 acquisitions
- 25 business exits
- $5.3bn in deals
- #1 ranking business podcast in the UK … over 600,000 downloads in 130 countries
- “In business and in life - be grateful, be brave, have faith, show up!"

Contact details:

Work with Nick: https://highvalueexit.com

Nick’s Facebook page: https://highvalueexit.com/fb

Nick’s LinkedIn: https://highvalueexit.com/li

Nick’s Instagram: https://highvalueexit.com/ig

Welcome to “Scale Up with Nick Bradley”.
In this podcast, we will show you how to scale up your business and your life! So you can achieve greater freedom, wealth and impact, and live life on your terms.
Ranked #1 business podcast in the U.K. on iTunes and Spotify, we will help you go from start-up to scale-up and beyond: How to significantly grow your business; how to create commercial strategies that drive predictable revenue; how to leverage systems and processes to free you up from day-to-day operations; how to raise funding and investment; how to generate fast scale via business acquisitions; how to exit your business for life-changing money; ultimately, how to build your empire!
You can only scale a business to the level of your identity, so week in and week out we'll be bringing you inspiring guests to help you on your journey. You see, it's not just about spreadsheets and strategies ... it's about mindset, skillset, purpose and belief - learning from people doing extraordinary things, and making a bigger impact - so you can too.
Introducing your host - entrepreneur, investor and scale-up specialist, Nick Bradley: - Over 10 years in Private Equity - 117 acquisitions - 25 business exits - $5.3bn in deals - #1 ranking business podcast in the UK … over 600,000 downloads in 130 countries - “In business and in life - be grateful, be brave, have faith, show up!"
Contact details:
Work with Nick: <a href="https://highvalueexit.com">https://highvalueexit.com</a> 
Nick’s Facebook page: <a href="https://highvalueexit.com/fb">https://highvalueexit.com/fb</a>
Nick’s LinkedIn: <a href="https://highvalueexit.com/li">https://highvalueexit.com/li</a>
Nick’s Instagram: <a href="https://highvalueexit.com/ig">https://highvalueexit.com/ig</a>

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