James Zipeure is the Group CEO of Mortar AI. Mortar AI is an AI-powered marketing system designed to give business leaders more time to focus on performance and growth by streamlining fragmented workflows and providing access to real-time data and reporting.

In this episode, James explains why debates about AI development must include ethical considerations and highlights that AI reflects human biases. He emphasises the importance of trust and transparency for widespread AI uptake, explains the difference between persuasion and manipulation in AI-driven marketing, and advocates for human-centric design and ethical guardrails to ensure technology serves users rather than exploits them. 

 

Resources and links:
Mortar AI website
James Zipeure on LinkedIn

 

Connect:
FHTS website
FHTS on LinkedIn
FHTS on Facebook
FHTS on YouTube
Nilan Mihindukulasooriya on LinkedIn

James Zipeure is the Group CEO of Mortar AI. Mortar AI is an AI-powered marketing system designed to give business leaders more time to focus on performance and growth by streamlining fragmented workflows and providing access to real-time data and reporting.
In this episode, James explains why debates about AI development must include ethical considerations and highlights that AI reflects human biases. He emphasises the importance of trust and transparency for widespread AI uptake, explains the difference between persuasion and manipulation in AI-driven marketing, and advocates for human-centric design and ethical guardrails to ensure technology serves users rather than exploits them.&nbsp;
&nbsp;
Resources and links:
<ul>
<li aria-level="1"><a href="https://mortarai.com/">Mortar AI website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/james-zipeure/">James Zipeure on LinkedIn</a></li>
</ul>
&nbsp;
Connect:
<ul>
<li aria-level="1"><a href="https://fht.services/">FHTS website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/fire-house-tech/">FHTS on LinkedIn</a></li>
<li aria-level="1"><a href="https://www.facebook.com/firehouse.technology/">FHTS on Facebook</a></li>
<li aria-level="1"><a href="https://www.youtube.com/@safeai-fhts">FHTS on YouTube</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/nilansam/">Nilan Mihindukulasooriya on LinkedIn</a></li>
</ul>

Safe AI is a podcast that strips away all the buzzwords to get to the heart of what AI actually is. We do this by talking to experts in the AI space about everything from the nuts and bolts of how AI works, to the business, financial, social, ethical, and human impacts of AI adoption.

Safe AI is a podcast that strips away all the buzzwords to get to the heart of what AI actually is. We do this by talking to experts in the AI space about everything from the nuts and bolts of how AI works, to the business, financial, social, ethical, and human impacts of AI adoption.

A show exploring responsible AI integration for businesses of all sizes.

Safe AI

Ω_SAI - Safe AI

Exploring the ethics of AI integration with James Zipeure

Shane Mitchell is the CMO at Ontech Group, with over 30 years of experience in technology across startups, advertising, and mobile applications. Shane has contributed in advisory roles across many businesses in the area of AI transformation.

In this episode, Shane shares his perspective on how AI is redefining human work rather than simply displacing it. They discuss the shift toward Artificial General Intelligence (AGI) and the concept of a "trillion sensor economy" that enables machines to experience the real world. Shane also discusses the ethical frameworks needed for responsible AI development, emphasising that AGI's underlying purpose should reflect human purpose. Finally, he explores the distinctions between the different types of AI, Artificial Narrow Intelligence (ANI) and AGI, offering a vision of work in the AGI era as a shift from labor towards meaning and fulfillment.

 

Resources and links:
Ontech Group Website 
Ontech Group on Linkedin
Shane Mitchell on LinkedIn

 

Connect:
FHTS website
FHTS on LinkedIn
FHTS on Facebook
FHTS on YouTube
Nilan Mihindukulasooriya on LinkedIn

Shane Mitchell is the CMO at Ontech Group, with over 30 years of experience in technology across startups, advertising, and mobile applications. Shane has contributed in advisory roles across many businesses in the area of AI transformation.
In this episode, Shane shares his perspective on how AI is redefining human work rather than simply displacing it. They discuss the shift toward Artificial General Intelligence (AGI) and the concept of a "trillion sensor economy" that enables machines to experience the real world. Shane also discusses the ethical frameworks needed for responsible AI development, emphasising that AGI's underlying purpose should reflect human purpose. Finally, he explores the distinctions between the different types of AI, Artificial Narrow Intelligence (ANI) and AGI, offering a vision of work in the AGI era as a shift from labor towards meaning and fulfillment.
&nbsp;
Resources and links:
<ul>
<li aria-level="1"><a href="https://ontechgroup.com/">Ontech Group Website&nbsp;</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/ontechgroup">Ontech Group on Linkedin</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/shanemitchelluk/">Shane Mitchell on LinkedIn</a></li>
</ul>
&nbsp;
Connect:
<ul>
<li aria-level="1"><a href="https://fht.services/">FHTS website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/fire-house-tech/">FHTS on LinkedIn</a></li>
<li aria-level="1"><a href="https://www.facebook.com/firehouse.technology/">FHTS on Facebook</a></li>
<li aria-level="1"><a href="https://www.youtube.com/@safeai-fhts">FHTS on YouTube</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/nilansam/">Nilan Mihindukulasooriya on LinkedIn</a></li>
</ul>

How AI redefines our work, with Shane Mitchell

Shane Mitchell is the CMO at Ontech Group, with over 30 years of experience in technology across startups, advertising, and mobile applications. Shane has contributed in advisory roles across many businesses in the tech industry.

In this episode, Shane discusses how AI is redefining human work rather than simply displacing it, emphasising that automation is upgrading, rather than erasing, our work. Shane explores the nature of work, particularly in knowledge-based industries, and the misconception that automation is a "clean handover" where a machine completely takes over from a human. Finally, the episode addresses the ethical dilemmas surrounding the introduction of humanoid robots and the crucial need for robust regulatory and ethical frameworks to guide the development of AI.

 

Resources and links:
Ontech Group Website 
Ontech Group on Linkedin
Shane Mitchell on LinkedIn

 

Connect:
FHTS website
FHTS on LinkedIn
FHTS on Facebook
FHTS on YouTube
Nilan Mihindukulasooriya on LinkedIn

Shane Mitchell is the CMO at Ontech Group, with over 30 years of experience in technology across startups, advertising, and mobile applications. Shane has contributed in advisory roles across many businesses in the tech industry.
In this episode, Shane discusses how AI is redefining human work rather than simply displacing it, emphasising that automation is upgrading, rather than erasing, our work. Shane explores the nature of work, particularly in knowledge-based industries, and the misconception that automation is a "clean handover" where a machine completely takes over from a human. Finally, the episode addresses the ethical dilemmas surrounding the introduction of humanoid robots and the crucial need for robust regulatory and ethical frameworks to guide the development of AI.
&nbsp;
Resources and links:
<ul>
<li aria-level="1"><a href="https://ontechgroup.com/">Ontech Group Website&nbsp;</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/ontechgroup">Ontech Group on Linkedin</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/shanemitchelluk/">Shane Mitchell on LinkedIn</a></li>
</ul>
&nbsp;
Connect:
<ul>
<li aria-level="1"><a href="https://fht.services/">FHTS website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/fire-house-tech/">FHTS on LinkedIn</a></li>
<li aria-level="1"><a href="https://www.facebook.com/firehouse.technology/">FHTS on Facebook</a></li>
<li aria-level="1"><a href="https://www.youtube.com/@safeai-fhts">FHTS on YouTube</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/nilansam/">Nilan Mihindukulasooriya on LinkedIn</a></li>
</ul>

Why humans will always be in the AI loop, with Shane Mitchell

Paul Claxton is the Managing General Partner at Digerati Investments, a US Marine-turned venture capitalist. Digerati Investments is a venture capital firm specialising in AI and robotics.

In this episode, Paul shares his transition from the military to venture capital and how his experience has influenced his approach to evaluating risk and investments. He discusses the complexities of regulating AI, the importance of striking a balance between democratisation and commercialisation, and the ethical challenges of AI development.

 

Resources and links:
Digerati Investments Website
Paul Anthony Claxton on Linkedin

 

Connect:
FHTS website
FHTS on LinkedIn
FHTS on Facebook
FHTS on YouTube
Nilan Mihindukulasooriya on LinkedIn

Paul Claxton is the Managing General Partner at Digerati Investments, a US Marine-turned venture capitalist. Digerati Investments is a venture capital firm specialising in AI and robotics.
In this episode, Paul shares his transition from the military to venture capital and how his experience has influenced his approach to evaluating risk and investments. He discusses the complexities of regulating AI, the importance of striking a balance between democratisation and commercialisation, and the ethical challenges of AI development.
&nbsp;
Resources and links:
<ul>
<li><a href="https://www.digeratiinvestments.com/">Digerati Investments Website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/businessmanathletemarine/">Paul Anthony Claxton on Linkedin</a></li>
</ul>
&nbsp;
Connect:
<ul>
<li aria-level="1"><a href="https://fht.services/">FHTS website</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/company/fire-house-tech/">FHTS on LinkedIn</a></li>
<li aria-level="1"><a href="https://www.facebook.com/firehouse.technology/">FHTS on Facebook</a></li>
<li aria-level="1"><a href="https://www.youtube.com/@safeai-fhts">FHTS on YouTube</a></li>
<li aria-level="1"><a href="https://www.linkedin.com/in/nilansam/">Nilan Mihindukulasooriya on LinkedIn</a></li>
</ul>

Exploring the ethics of AI integration with James Zipeure

Safe AI

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Ω_SAI - Safe AI

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