In this episode of Real Optimism, host Julia Jones talks with agricultural advocate and environmental councillor Jon Pemberton.

They discuss Pemberton's work in lifting the pride in New Zealand's farming community, particularly through Ag Proud NZ, which was born from a challenging winter to support farmers. They highlight the significance of community BBQs in fostering camaraderie and discuss leadership, optimism, and the importance of environmental stewardship.

They also reflect on how adversity can lead to resilience and innovation in agricultural practices. 

The podcast celebrates the unsung heroes of agriculture who lead with a solution-focused optimism and face adversity with a brave and tenacious spirit, all while advocating for a sustainable and prosperous future for farming communities.

In this episode of Real Optimism, host Julia Jones talks with agricultural advocate and environmental councillor Jon Pemberton.
They discuss Pemberton's work in lifting the pride in New Zealand's farming community, particularly through Ag Proud NZ, which was born from a challenging winter to support farmers. They highlight the significance of community BBQs in fostering camaraderie and discuss leadership, optimism, and the importance of environmental stewardship.
They also reflect on how adversity can lead to resilience and innovation in agricultural practices. 
The podcast celebrates the unsung heroes of agriculture who lead with a solution-focused optimism and face adversity with a brave and tenacious spirit, all while advocating for a sustainable and prosperous future for farming communities.

This is the REX Podcast feed - your one-stop-shop for all things Rural.

REX is the best of rural radio hosted by Dominic George. Dedicated to the backbone of NZ, join us as we discuss rural challenges and issues, find stories that inspire and empower, and celebrate key players in the sector across Aotearoa.

For more rural news and updates, head to www.rexonline.co.nz.

This is the REX Podcast feed - your one-stop-shop for all things Rural.
REX is the best of rural radio hosted by Dominic George. Dedicated to the backbone of NZ, join us as we discuss rural challenges and issues, find stories that inspire and empower, and celebrate key players in the sector across Aotearoa.
For more rural news and updates, head to <a href="http://www.rexonline.co.nz">www.rexonline.co.nz.</a>

Rural Exchange gives a new voice for farmers. It's a modern, entertaining and informative show for the sector that is the backbone of New Zealand's economy.

This is the REX Podcast feed - your one-stop-shop for all things Rural.

REX is the best of rural radio hosted by agricultural journalist, Dominic George. Dedicated to the backbone of NZ, join us as we discuss rural challenges and issues, find stories that inspire and empower, and celebrate key players in the sector across Aotearoa. REX focuses inside and outside the farm gate, featuring rural news, detailed weather reports and sport, while covering hot on-farm topics as well as some off-farm too.

This is the REX Podcast feed - your one-stop-shop for all things Rural.
REX is the best of rural radio hosted by agricultural journalist, Dominic George. Dedicated to the backbone of NZ, join us as we discuss rural challenges and issues, find stories that inspire and empower, and celebrate key players in the sector across Aotearoa. REX focuses inside and outside the farm gate, featuring rural news, detailed weather reports and sport, while covering hot on-farm topics as well as some off-farm too.

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