With Black Friday and Cyber Monday just a few days away, Karen Donovan, Senior Associate Dean at Duquesne University joined Rick Dayton on KDKA to talk marketing. She anticipates many sales on Friday -- averaging about 25 percent off retail price. She also says convenience, Buy Now/Pay Later options, and Buy On-Line/Pick-up at store alternatives.  She says spending for the 2024 holiday season is predicted to be in the range of $9.8 billion.

<p>With Black Friday and Cyber Monday just a few days away, Karen Donovan, Senior Associate Dean at Duquesne University joined Rick Dayton on KDKA to talk marketing. She anticipates many sales on Friday -- averaging about 25 percent off retail price. She also says convenience, Buy Now/Pay Later options, and Buy On-Line/Pick-up at store alternatives.  She says spending for the 2024 holiday season is predicted to be in the range of $9.8 billion.</p>

Rick Dayton brings his journalistic expertise to KDKA Radio every weekday afternoon. A 30-year veteran of broadcast journalism, Dayton returned to Pittsburgh over a decade ago and continues to engage and inform the community with his unique style and energy. Rick is an insightful interviewer and a beloved Pittsburgh personality.

<p>Rick Dayton brings his journalistic expertise to KDKA Radio every weekday afternoon. A 30-year veteran of broadcast journalism, Dayton returned to Pittsburgh over a decade ago and continues to engage and inform the community with his unique style and energy. Rick is an insightful interviewer and a beloved Pittsburgh personality.</p>

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