DJ Mormile—music executive, A&R strategist, and co-manager behind the rise of Rae Sremmurd—joins J. Valentine for a real conversation on how artists are built behind the scenes.

From the EarDrummers / Mike WiLL Made-It era to the breakout success of “Black Beatles,” Mormile breaks down what it actually takes to create a hit, develop talent, and navigate major label systems.

This is a deep dive into the business, the relationships, and the decisions that shape careers.