April Showers is the first female, Black-owned business to own a licensed character brand in a major retailer. She is the creator of Afro Unicorn, a brand designed to represent the uniqueness of women and children of color in a truly diverse and inclusive fashion, selling apparel and accessories to toys, puzzles, books and more. Today she shares:
How karma played a huge role in her success.
What it's like having Disney and Star Wars as her main competitors.
How she launched the brand amidst some of the hardest personal moments in her life. 
How she got into her first big box retailer.
Why her approach is "All gas, no breaks."
The surprising way she learned all about licensing her brand. 
Her visualization and journaling practices that helped her as she's built her empire.
The most pivotal decision she's made in her business.
Why she says you can go after exactly what you want. 
How she thought her life was going to end when she got pregnant because she hadn't seen a positive image of a single mother + how she feels about it now. 
The surprising lesson she has learned from her two sons. 

<p class="p1">April Showers is the first female, Black-owned business to own a licensed character brand in a major retailer. She is the creator of Afro Unicorn, a brand designed to represent the uniqueness of women and children of color in a truly diverse and inclusive fashion, selling apparel and accessories to toys, puzzles, books and more. Today she shares:</p> <ul class="ul1"> <li class="li2">How karma played a huge role in her success.</li> <li class="li2">What it's like having Disney and Star Wars as her main competitors.</li> <li class="li2">How she launched the brand amidst some of the hardest personal moments in her life. </li> <li class="li2">How she got into her first big box retailer.</li> <li class="li2">Why her approach is "All gas, no breaks."</li> <li class="li2">The surprising way she learned all about licensing her brand. </li> <li class="li2">Her visualization and journaling practices that helped her as she's built her empire.</li> <li class="li2">The most pivotal decision she's made in her business.</li> <li class="li2">Why she says you can go after exactly what you want. </li> <li class="li2">How she thought her life was going to end when she got pregnant because she hadn't seen a positive image of a single mother + how she feels about it now. </li> <li class="li2">The surprising lesson she has learned from her two sons. </li> </ul>

Behind every headline is a person + a deeper story. Question Everything with journalist Danielle Robay cuts through social media buzz to uncover the voices, ideas, and cultural moments that shape how we see the world. Each week, she asks bold questions that challenge assumptions and reveal the nuance behind the narratives, inviting you to look closer at the world, and at yourself. Because there's always more to the story.
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Danielle is also the creator of the bestselling QUESTION EVERYTHING card game series, which has sparked connection and conversation in thousands of living rooms around the world. She's also the co-executive producer (alongside Reese Witherspoon) and host of Bookmarked by Reese's Book Club. With her signature curiosity—dubbed "The Queen of Questions"—and a background in political science, Danielle brings both heart and rigor to every conversation. A Gloria Steinem Fellow and mentee of Larry King, she's carried forward a legacy of curiosity and connection, interviewing icons from Taylor Swift to Malala Yousafzai in more than 8,000 hours of elevated conversation.

QUESTION EVERYTHING

You Only Lose If You Quit: with Afro Unicorn Founder April Showers

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/135b68a4-41c7-4917-88c8-b38a014bb6db/transcript

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