The queen of California cool, founder and president of the lifestyle apparel brand Aviator Nation Paige Mycoskie lets us in on the raw, unedited version of how she built the $70 million + a year retail brand, worn by Reese Witherspoon, Jay Z, The Kardashians and (find out which celeb sent her a surprise Christmas gift). She shares her three tips for brand growth, her unique approach to building community, and how to create a happy work culture. She also talks about how she has kept the brand cool after 16 years (staying true to the brand while evolving) and why it's important to her to keep the clothes made in California. We also talk about her and her brother's (founder of TOMS Shoes Blake Mycoskie) similarities and differences in running wildly successful brands and about the time they competed on the Amazing Race! Produced by Dear Media.

The queen of California cool, founder and president of the lifestyle apparel brand Aviator Nation Paige Mycoskie lets us in on the raw, unedited version of how she built the $70 million + a year retail brand, worn by Reese Witherspoon, Jay Z, The Kardashians and (find out which celeb sent her a surprise Christmas gift). She shares her three tips for brand growth, her unique approach to building community, and how to create a happy work culture. She also talks about how she has kept the brand cool after 16 years (staying true to the brand while evolving) and why it's important to her to keep the clothes made in California. We also talk about her and her brother's (founder of TOMS Shoes Blake Mycoskie) similarities and differences in running wildly successful brands and about the time they competed on the Amazing Race! Produced by <a href="https://dearmedia.com/">Dear Media.</a>

Behind every headline is a person + a deeper story. Question Everything with journalist Danielle Robay cuts through social media buzz to uncover the voices, ideas, and cultural moments that shape how we see the world. Each week, she asks bold questions that challenge assumptions and reveal the nuance behind the narratives, inviting you to look closer at the world, and at yourself. Because there's always more to the story.
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Danielle is also the creator of the bestselling QUESTION EVERYTHING card game series, which has sparked connection and conversation in thousands of living rooms around the world. She's also the co-executive producer (alongside Reese Witherspoon) and host of Bookmarked by Reese's Book Club. With her signature curiosity—dubbed "The Queen of Questions"—and a background in political science, Danielle brings both heart and rigor to every conversation. A Gloria Steinem Fellow and mentee of Larry King, she's carried forward a legacy of curiosity and connection, interviewing icons from Taylor Swift to Malala Yousafzai in more than 8,000 hours of elevated conversation.

QUESTION EVERYTHING

PRETTY COOL: Paige Mycoskie Founder of Aviator Nation

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/ae406eaa-79ed-4a5a-a37c-b38a015f6e89/transcript

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