A century-old quest for family records to unite relatives in heaven has transformed the church into a global leader in genealogy technology. That's paved the way for the success of companies like 23andMe who sell the promise of helping us figure out who are and where we come from.

A century-old quest for family records to unite relatives in heaven has transformed the church into a global leader in genealogy technology. That's paved the way for the success of companies like 23andMe who sell the promise of helping us figure out who are and where we come from.

Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.

Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.

Prognosis: Misconception

For much of human history, we’ve turned to diets to lose weight and improve our health. But it’s mostly been in vain. No matter how much the number on the scale drops begins to go down, chances are that the weight will come back. That’s just what the science says. But when it comes to weight, the facts just don’t seem to matter. Losing It, a new series from Bloomberg’s Prognosis, looks at how we got weight loss so wrong — and whether there’s a better way forward.

For much of human history, we’ve turned to diets to lose weight and improve our health. But it’s mostly been in vain. No matter how much the number on the scale drops begins to go down, chances are that the weight will come back. That’s just what the science says. But when it comes to weight, the facts just don’t seem to matter. Losing It, a new series from Bloomberg’s Prognosis, looks at how we got weight loss so wrong — and whether there’s a better way forward.

Why the Mormon Church Loves Your DNA

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/bd37fd92-831b-4d5b-9afa-ae39009d8812/transcript

When dozens of young women discover manipulated photos of themselves have been posted on a porn site, they fight back – joining up with a global band of investigators and hackers to battle the AI-fueled rise of deepfakes. Listen to episodes starting March 21.

When dozens of young women discover manipulated photos of themselves have been posted on a porn site, they fight back &ndash; joining up with a global band of investigators and hackers to battle the AI-fueled rise of deepfakes. Listen to episodes starting March 21.

Introducing: Levittown 

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9f649094-a0ea-45e0-a64a-b2ad011bc28f/transcript

At long last, it's the day of Kristen’s retrieval. As she waits to find out her results, she investigates why so many people are freezing their eggs now — and whether there is any science on the horizon that could make things easier for future generations.

At long last, it's the day of Kristen’s retrieval. As she waits to find out her results, she investigates why so many people are freezing their eggs now — and whether there is any science on the horizon that could make things easier for future generations.

Misconception: Great Expectations

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/29d47539-1854-4c19-900a-b1b50154e28f/transcript

Kristen is trying to figure out where to freeze. While trying to pick a clinic, she uncovers how an influx of private equity and other funding hasn’t actually made things better for fertility patients. She learns about fertility mishaps, mistakes and how labs and clinics are really run.

Kristen is trying to figure out where to freeze. While trying to pick a clinic, she uncovers how an influx of private equity and other funding hasn’t actually made things better for fertility patients. She learns about fertility mishaps, mistakes and how labs and clinics are really run.

Misconception: Big Baby

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/56b3e094-3ad9-4b30-8803-b1b50153a2e1/transcript

Why the Mormon Church Loves Your DNA

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