Shawna Olsten, the VP of Brand at Saxx Underwear, joins Prater and Mallory for a conversation about Ashton Jeanty's new national campaign that was filmed in Boise during the regular season? Why Jeanty? What is the Jeanty Brand? What's so special about SAXX underwear?

Shawna Olsten, the VP of Brand at Saxx Underwear, joins Prater and Mallory for a conversation about Ashton Jeanty's new national campaign that was filmed in Boise during the regular season? Why Jeanty? What is the Jeanty Brand? What's so special about SAXX underwear?

Mike Prater and Johnny "Ballgame'' Mallory host Idaho Sports Talk - the longest-running sports talk show in Idaho.

Prater & The Ballgame

Mike Prater and Johnny "Ballgame'' Mallory host Idaho Sports Talk - the longest-running sports talk show in Idaho on Boise's 95.3FM/1350AM "The Ticket"

Mike Prater and Johnny "Ballgame'' Mallory host Idaho Sports Talk - the longest-running sports talk show in Idaho on Boise's 95.3FM/1350AM "The Ticket"

THE JEANTY BRAND: BOISE STATE STAR REPPING SAXX UNDERWEAR - WHAT'S HIS MARKETABILITY CEILING?

It's NCAA Tournament week - and we have you covered with all the local/regional angles including an attractive bracket in Portland on Thursday-Saturday (Gonzaga, BYU, John Calipari), Boise State turns down NIT invite and dives into a new offseason - how do we feel about that, Vandals coach Alex Pribble on drawing No. 2 Houston/coach Kelvin Sampson, Boise State football New Player Spotlight: LB Zyhaire Lewis (Chaffey College), Weekend Winners & Losers

It's NCAA Tournament week - and we have you covered with all the local/regional angles including an attractive bracket in Portland on Thursday-Saturday (Gonzaga, BYU, John Calipari), Boise State turns down NIT invite and dives into a new offseason - how do we feel about that, Vandals coach Alex Pribble on drawing No. 2 Houston/coach Kelvin Sampson, Boise State football New Player Spotlight: LB Zyhaire Lewis (Chaffey College), Weekend Winners &amp; Losers

PRATER & THE BALLGAME, MARCH 16: NCAA BASKETBALL, BOISE STATE BASKETBALL, VANDALS, BOISE STATE FOOTBALL, WEEKEND WINNERS & LOSERS

Idaho basketball coach Alex Pribble joins the show to talk about winning a Big Sky Tournament title in Downtown Boise - and picking up a No. 15 seed in the South Region of the NCAA Tournament. The Vandals, with several Treasure Valley/state of Idaho players on the roster, will play No. 2 Houston on Thursday night in Oklahoma City. 

Idaho basketball coach Alex Pribble joins the show to talk about winning a Big Sky Tournament title in Downtown Boise - and picking up a No. 15 seed in the South Region of the NCAA Tournament. The Vandals, with several Treasure Valley/state of Idaho players on the roster, will play No. 2 Houston on Thursday night in Oklahoma City.&nbsp;

VANDALS BASKETBALL: COACH ALEX PRIBBLE ON HOW IDAHO ENDED UP IN THE NCAA TOURNAMENT

BRONCO FOCUS EVERY MONDAY-FRIDAY AT 3:45 P.M.: Bob Behler, the voice of Boise State athletics, joins Prater and Mallory to share his local/regional perspective on college basketball brackets released Sunday. There are several former Boise State opponents and Mountain West programs still playing this postseason - Bob breaks it all down. 

BRONCO FOCUS EVERY MONDAY-FRIDAY AT 3:45 P.M.: Bob Behler, the voice of Boise State athletics, joins Prater and Mallory to share his local/regional perspective on college basketball brackets released Sunday. There are several former Boise State opponents and Mountain West programs still playing this postseason - Bob breaks it all down.&nbsp;

THE JEANTY BRAND: BOISE STATE STAR REPPING SAXX UNDERWEAR - WHAT'S HIS MARKETABILITY CEILING?

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