Peter Vundla is one of South Africa's leading entrepreneurs and executives. He is well-known for turning the advertising industry around when he co-founded Herdbouys, the first Black-owned and Black-led advertising.

He and his partners ran the company from Vundla’s rented home in Soweto. Six years later, the company merged with global ad agency McCann-Erickson to form HerdBuoys McCann-Erickson, of which he became chairman. He parted ways with the agency in 2005, having pioneered transformation in South African advertising. While in the ad industry, he began to develop an interest in the investment arena.

In 1995 he was a co-founder of investment company New Seasons. In 1996 he and two Soweto entrepreneurs formed the empowerment investment house Pamodzi. Pamodzi’s acquisition of a stake in what was then called African Merchant Bank led to Vundla becoming the executive deputy chairman of the bank. Today it is known as AMB Capital, a specialist investment banking business. Vundla serves the company as its non-executive chairman, and he sits on several boards and continues to be a major proponent of black economic empowerment. He joins us now for our Leadership Dialogue.