For years, women have been made to feel like they have to prove they belong in sports. Lily Shimbashi is working to change that.

Lily is the founder of Sportsish, a media brand at the intersection of sports, culture, fashion and storytelling that was created specifically with female sports fans in mind. In this episode, we talk about the gap she saw in traditional sports media, what she learned working behind the scenes in the NBA, and how becoming a mom gave her the confidence to finally bet on herself and build the company she had been thinking about for years.

We also get into why sports and pop culture are becoming increasingly intertwined, how Taylor Swift and entertainment are bringing new audiences into sports, why female fans shouldn’t be put into one box, and Lily’s journey from Sportsish to creating content with ESPN.

Plus, we talk motherhood, entrepreneurship, rejection, online criticism, work-life balance and why Lily believes the best thing you can do is stop being afraid to fail.

For years, women have been made to feel like they have to prove they belong in sports. Lily Shimbashi is working to change that.
Lily is the founder of Sportsish, a media brand at the intersection of sports, culture, fashion and storytelling that was created specifically with female sports fans in mind. In this episode, we talk about the gap she saw in traditional sports media, what she learned working behind the scenes in the NBA, and how becoming a mom gave her the confidence to finally bet on herself and build the company she had been thinking about for years.
We also get into why sports and pop culture are becoming increasingly intertwined, how Taylor Swift and entertainment are bringing new audiences into sports, why female fans shouldn&rsquo;t be put into one box, and Lily&rsquo;s journey from Sportsish to creating content with ESPN.
Plus, we talk motherhood, entrepreneurship, rejection, online criticism, work-life balance and why Lily believes the best thing you can do is stop being afraid to fail.

Post Run High features conversations with high-performing founders, athletes, artists, health and science experts, and leaders about what it really takes to succeed. Through honest, post-movement conversations, guests share how they’ve navigated challenges, built resilience, and used movement as a tool for clarity, discipline, and growth. Each episode explores the mindset behind performance — what keeps people going when things get hard — and offers tangible advice listeners can apply in their everyday lives.

Post Run High features conversations with high-performing founders, athletes, artists, health and science experts, and leaders about what it really takes to succeed.&nbsp;Through honest, post-movement conversations, guests share how they&rsquo;ve navigated challenges, built resilience, and used movement as a tool for clarity, discipline, and growth.&nbsp;Each episode explores the mindset behind performance &mdash; what keeps people going when things get hard &mdash; and offers tangible advice listeners can apply in their everyday lives.
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Post Run High

Post Run High is a podcast about honest conversations that happen when people slow down and let their guard drop.

Hosted by Kate Mackz, the show brings together founders, creators, athletes, artists, and thinkers to talk about performance, identity, pressure, and the moments that shape who we become. Recorded after a run, walk, or shared movement, these conversations tap into the clarity that often comes when the body is tired and the mind is open.

This isn’t a show about success on paper. It’s about what people carry behind the scenes — how they cope with doubt, navigate change, stay disciplined, and keep going when things get hard. Post Run High is a space for reflection, perspective, and real insight you can take into your own life.

Post Run High is a podcast about honest conversations that happen when people slow down and let their guard drop.
Hosted by Kate Mackz, the show brings together founders, creators, athletes, artists, and thinkers to talk about performance, identity, pressure, and the moments that shape who we become. Recorded after a run, walk, or shared movement, these conversations tap into the clarity that often comes when the body is tired and the mind is open.
This isn&rsquo;t a show about success on paper. It&rsquo;s about what people carry behind the scenes &mdash; how they cope with doubt, navigate change, stay disciplined, and keep going when things get hard. Post Run High is a space for reflection, perspective, and real insight you can take into your own life.

Post Run High with Kate Mackz

How Sportsish Is Rewriting Sports Media for Women | Lily Shimbashi

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9e9ba730-43a4-43f4-8932-b4ba0136518d/transcript