Some people save for years just to have one. For others, it’s a reward for achieving a significant milestone. We’re talking about luxury handbags. The sort from designers like Gucci, Prada and Hermes, that, at the highest end, can cost hundreds of thousands of dollars.

But now there’s a new trend. Superfakes. They’re counterfeit designer bags, but not like you remember. These aren’t cheap knock-offs from markets. They’re virtually indistinguishable from the real thing. Sold as the real thing. And for big money.

Today, national fashion editor Melissa Singer on the Sydney-based luxury retailer that has been accused of selling superfakes. And why, for some people, a so-called superfake is a valuable item to have.

Some people save for years just to have one. For others, it’s a reward for achieving a significant milestone. We’re talking about luxury handbags. The sort from designers like Gucci, Prada and Hermes, that, at the highest end, can cost hundreds of thousands of dollars.
But now there’s a new trend. Superfakes. They’re counterfeit designer bags, but not like you remember. These aren’t cheap knock-offs from markets. They’re virtually indistinguishable from the real thing. Sold as the real thing. And for big money.
Today, national fashion editor Melissa Singer on the Sydney-based luxury retailer that has been accused of selling superfakes. And why, for some people, a so-called superfake is a valuable item to have.

The Morning Edition (formerly Please Explain) brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition (formerly Please Explain) brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition

The Morning Edition brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

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