The Super Bowl offers a dream opportunity for advertisers, with millions of people in the stands and glued to television screens for the year’s most-watched football game. 

But the ads are only one side to the game’s spectacle. The halftime shows offer an unrivalled if fleeting global audience to performers for the one American football game that even non-sports fans watch.

In more recent years, the Super Bowl has also become a kind of defacto commentary on race in America - with issues like who performs in the half time show and indeed who most benefits from the sport becoming a national talking point.

Today, North American correspondent Farrah Tomazin on the cultural event that is the American Super Bowl. And later - chief sports writer for the Sydney Morning Herald, Andrew Webster speaks to Chris Paine about the game.

The Super Bowl offers a dream opportunity for advertisers, with millions of people in the stands and glued to television screens for the year’s most-watched football game. But the ads are only one side to the game’s spectacle. The halftime shows offer an unrivalled if fleeting global audience to performers for the one American football game that even non-sports fans watch. In more recent years, the Super Bowl has also become a kind of defacto commentary on race in America - with issues like who performs in the half time show and indeed who most benefits from the sport becoming a national talking point. Today, North American correspondent Farrah Tomazin on the cultural event that is the American Super Bowl. And later - chief sports writer for the Sydney Morning Herald, Andrew Webster speaks to Chris Paine about the game.

The Morning Edition (formerly Please Explain) brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition (formerly Please Explain) brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition

The Morning Edition brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

The Morning Edition brings you the story behind the story with the best journalists in Australia. Join host Samantha Selinger-Morris from the newsrooms of The Sydney Morning Herald and The Age, weekdays from 5am.

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