Why Your Pharmacy needs a Custom Website | Pharmacy Marketing Simplified

What story does your pharmacy website tell? Is it different than other pharmacies in your community? Listen to the latest episode to learn why having a custom website for your pharmacy is so important.  To learn more about your website's potential contact:  PharmacyMarketing.com  This episode is…

Educational Marketing during Flu Season | Pharmacy Marketing Simplified

New flexibilities in delivering flu vaccinations could be a ‘game-changer’, but without them, pharmacies may struggle to run a flu vaccination program at all this winter. Pharmacies are preparing for what is expected to be a surge in flu vaccinations this year as Americans are putting a greater fo…

Open Enrollment Reviews | Pharmacy Marketing Simplified

Marketing For Open Enrollment Approximately 10,000 people a day turn 65 in the United States. That’s a huge opportunity to gain new patients not only during Open Enrollment for Medicare Part D, but throughout the entire year. Before we dive into year around marketing, let’s talk about the more pre…

Back to School Marketing | Pharmacy Marketing Simplified

September is just around the corner, and Labor Day cookouts are mere days away. While this celebration marks the relative end of the summer, for the kids in your life, it also means it’s time to go back to school. Emotions are high this time of year. Kids want to make a good impression, sporting t…

Kids Vitamins Club | Pharmacy Marketing Simplified

Children grow up quickly. As a parent, you’ve probably gone through countless sizes of clothing, ever-changing tastes in food, and a seemingly interminable increase in height as your child grows. Your child’s fast growth rate requires all of the essential vitamins, minerals, and nutrients, which th…

How to Market Your Pharmacy in a Time of Crisis - PPN Episode 983

During a time of crisis, as an independent pharmacy owner, you may be thinking it’s best to put on the brakes with marketing. When in fact, the opposite is true. People more than ever are looking for trusted resource, medication options, supplies and more from their local pharmacies. Listen to the …

Pharmacy Marketing Leaders GRX Marketing 10 Years - PPN Episode 922

Pharmacy Marketing Simplified podcast host Nicolle McClure and Todd Eury talk about what they've learned about pharmacy in the last ten years in celebration of GRX Marketing's 10th year in business serving independently owned pharmacies.  “Starting GRX Marketing 10 years ago, I honestly wasn’t sur…

GeoFencing in Pharmacy - Pharmacy Marketing Simplified - PPN Episode 888

On the latest Pharmacy Marketing Simplified Podcast, Nicolle McClure speaks with Pam Clarke, Digital Marketing Expert at Cox Media about Geofencing. What exactly is GeoFencing, and how can you use it to help market your pharmacy? We’ll discuss all the ins and outs, including what it is, how to best…

Marketing a Profitable Weight Loss Program - PPN Episode 817

As independent pharmacy owners look to other revenue sources to keep their business viable, learn how starting a weight loss program within your pharmacy could be the perfect solution. Dr. Kathy Campbell, pharmacy owner and founder of Dr. Kathy Weight Loss, discusses how she created the program, in…

Sartoretto Verna - Pharmacy Marketing Simplified - PPN Episode 773

Nicolle McClure interviews Fiona Sartoretto Verna co-owner of an Italian company that is dedicated exclusively to the study of tools and methods for making pharmacists stronger and more recognized since 1965, all around the world. Sartoretto Verna is the name of the family that for three generatio…